DeepAR
DeepAR is a technology company building augmented reality tools for digital product teams, offering an SDK for face filters, background replacement, and AR try-on experiences used by 40,000 developers.
Company facts
- Founded
- 2018
- Headquarters
- United Kingdom
- CEO
- George Berkowski
About
We're a technology company on a mission to make augmented reality accessible to every team, not just the tech giants with unlimited resources. We build tools that help businesses of all sizes add AR experiences to their products - whether that's virtual try-on for eyewear, face filters for video calls, or immersive advertising campaigns. Our team of engineers, researchers, and 3D designers works from offices in London, Zagreb, Porto and Barcelona, bringing together expertise from institutions like MIT, Imperial College, and Tsinghua University. We handle the complex stuff - neural networks, cross-platform optimization, 3D asset creation - so product teams don't have to. Our AR SDK and platform power over 100 million monthly experiences across 40,000 developers, serving clients ranging from luxury fashion brands to major tech companies. In April 2025, we joined forces with Zalando to accelerate our vision of democratizing AR commerce, but we continue operating independently to build the tools that make AR practical for everyday product teams.