gospooky
GoSpooky is a social-first marketing agency that helps global brands lead in culture through innovative content, augmented reality, and social commerce strategies.
Company facts
- Founded
- 2016
- Headquarters
- Netherlands
- CEO
- Liam Tjoa
About
The story of GoSpooky is one of digital intuition and youthful ambition. It began not in a boardroom, but in the classrooms and bedrooms of its founders, Tim van der Wiel and Liam Tjoa. Long before 'influencer marketing' was a buzzword, a teenage Tim was already orchestrating massive Twitter networks from his attic, translating American tweets and building a following of over a million people by the age of thirteen. Meanwhile, Liam was cutting his teeth at a major broadcaster, experimenting with new platforms like Snapchat when most brands were still figuring out Facebook. Their paths crossed on a Facebook forum, and over coffee, they realized they shared a vision: the future of advertising wasn't on television or billboards, but in the fleeting, vertical stories of mobile screens. In 2016, they founded GoSpooky with a simple yet radical mission—to help brands navigate the uncharted waters of new media. What started as a specialized Snapchat agency quickly evolved into a full-service social technology powerhouse. Today, GoSpooky is a recognized leader in the industry, crafting award-winning augmented reality experiences and social campaigns for global giants like Coca-Cola, KLM, and Snap Inc., proving that understanding the next generation requires being part of it.