helenoftroy
Helen of Troy Limited is a prominent consumer products company that specializes in a variety of branded household and personal care products.
Company facts
- Founded
- 1968
- Headquarters
- United States
- CEO
- Noel Geoffroy
About
Helen of Troy Limited (NASDAQ: HELE) is a leading global consumer products company that develops and markets a diversified portfolio of consumer brand-name products. Founded in 1968, the company is headquartered in El Paso, Texas, and operates as a direct seller of housewares, health, beauty, and home products. The company is known for its innovative designs and quality products, providing practical solutions to improve everyday living. Helen of Troy’s brand portfolio includes well-recognized names such as OXO®, Hydro Flask®, Osprey®, Vicks®, Braun®, Honeywell®, PUR®, Hot Tools®, and Drybar®. These brands reflect the company’s commitment to delivering exceptional consumer experiences through sustained innovation in product design and function. Additionally, Helen of Troy values sustainability and has initiatives focused on enhancing its corporate social responsibility efforts. The company standard is to consistently elevate lives and provide excellent service through passionate ownership exhibited by its dedicated employees.