MasterStart
MasterStart is a South African edtech company that provides online business education courses in partnership with leading universities and business schools, offering a humanised approach to online learning with live sessions and industry expert engagement.
Company facts
- Founded
- 2016
- Headquarters
- South Africa
- CEO
- Jody Basson
About
MasterStart is a South African edtech company that has revolutionized online business education by placing human connection at the heart of flexible and fully supported online learning programmes. As a collaborative partner of Africa's leading providers of executive and business education, including UCT GSB, GIBS, WITS Business School, and international institutions like Coventry University, MasterStart bridges the gap between world-class academic rigor and practical, career-relevant skills development. The company has been progressive in its methods and mission, opening opportunities for diverse groups in subject areas needed for tomorrow's economy. MasterStart's unique humanised approach to online learning means learners participate in live learning sessions, explore practical case studies, and connect with industry experts throughout their educational journey. With a focus on cultivating competence, confidence, curiosity, and character, MasterStart equips people not only with knowledge but with the mindset and integrity required to apply it with impact in their careers and organisations.