Company facts
- Founded
- 1999
- Employees
- 166
- Headquarters
- United States
- Type
- Private
- Subsidiaries
- Pop Beauty
About
Pixi is an internationally recognized beauty brand that develops and markets cosmetics and skincare products, including the award‑winning Glow Tonic. Founded by industry veteran Petra Strand over 20 years ago, the company operates from offices in Los Angeles, London, and Singapore and remains an independent, family‑owned business. The brand focuses on botanically‑derived, multitasking formulations that deliver natural, youthful results with minimal effort. Pixi’s products are sold online, in select retail partners across more than 50 countries, and through flagship boutiques in London and Los Angeles, offering consumers high‑quality, affordable beauty solutions that enhance their natural look.