qloo
Predicts global consumer tastes and preferences using artificial intelligence.
Company facts
- Founded
- 2012
- Employees
- 50
- Headquarters
- United States
- CEO
- Alex Elias
- Type
- Private
- Funding
- Private Equity · $20M · 2024
- Subsidiaries
- TasteDive
About
Qloo® is a pioneering artificial intelligence company located in New York City, specializing in the analysis and prediction of consumer tastes and preferences. Established in 2012 by Alex Elias and Jay Alger, Qloo has developed an extensive and sophisticated platform that operates one of the world's largest databases of lifestyle entities and consumer behavior. This repository comprises over 10 trillion behavioral signals, providing deep insights into consumer preferences while ensuring compliance with privacy regulations. At the heart of Qloo's operations is its proprietary technology, Taste AI™, which utilizes advanced machine learning algorithms to decode and forecast consumer interests across various domains, including music, film, dining, and travel. Adaptable and scalable, Qloo delivers personalized recommendations that empower brands to improve customer engagement and optimize marketing strategies. The company's innovative approach has attracted prominent partners like Netflix, Starbucks, and Michelin, who leverage Qloo's capabilities to foster more meaningful connections with their audiences.