rethink
Rethink is a commercial real estate CRM platform built on Salesforce, offering deal pipeline management and relationship tracking for CRE professionals. Founded in 2007 and headquartered in Austin, Texas, it was acquired by Buildout in 2021.
Company facts
- Founded
- 2007
- Headquarters
- United States
- CEO
- Vijay Mehra
About
Rethink is a leading commercial real estate CRM platform built entirely on the Salesforce platform, designed exclusively for commercial brokers, agents, property managers, and investors. Founded in 2007 and headquartered in Austin, Texas, the company provides a comprehensive client relationship and deal management solution that helps CRE professionals maximize deal flow and gain actionable insights into their business. The platform offers unique features including deal pipeline management, stacking plans, and specialized CRE tools that enable brokers to manage relationships, track deals, and organize property data all in one place. Rethink was acquired by Buildout in 2021, a leading commercial real estate software provider for marketing and deal management, further strengthening its position in the CRE tech space. The company is known for its partnership ecosystem and integration capabilities, providing personalized support relationships and seamless integrations to deliver a complete experience for commercial real estate professionals.