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SalesRoads

Provides outsourced B2B lead generation and appointment setting services.

digital-marketingenterprise-software

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Company facts

Founded
2007
Employees
80
Headquarters
United States
CEO
David Kreiger
Type
Private
Funding
Secondary Market · 2022
Subsidiaries
VSA Prospecting

About

At SalesRoads, we are at the forefront of revolutionizing the sales outsourcing industry through innovative, technology-driven solutions. Our journey began with a pioneering vision from our founder, David Kreiger, who conceived a fully remote organization to tap into a distributed talent pool of military spouses, breaking down barriers to stable employment. This foundational principle of remote-first operation has evolved into a sophisticated, data-centric methodology that empowers businesses to achieve unprecedented growth. We engineer predictable revenue pipelines for our clients by moving beyond traditional, one-size-fits-all outreach. Our approach is rooted in a deep, comprehensive discovery process, allowing us to understand the intricate details of our clients' businesses, goals, and market challenges. This enables us to design and implement highly customized and strategic campaigns that deliver sustainable results. Through the strategic integration of advanced CRM technologies like VanillaSoft and a robust tech stack, we optimize every facet of the sales process, from lead generation to appointment setting. Our commitment to innovation is demonstrated by our use of front-line data and results-measured testing to continuously iterate and accelerate campaign strategies. This ensures that our clients, ranging from burgeoning startups to enterprise leaders like Microsoft and Paylocity, benefit from a dynamic and adaptive sales engine. Having generated over 100,000 new opportunities for our partners and earning multiple recognitions on the INC 5000 list, SalesRoads continues to redefine the gold standard for B2B appointment setting and SDR outsourcing. We are not just a service provider; we are a strategic partner dedicated to unlocking our clients' unique sales potential and driving their long-term success through relentless innovation and a commitment to excellence.

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