Situation Group
Marketing and advertising agency for live entertainment and culture.
Company facts
- Founded
- 2001
- Employees
- 175
- Headquarters
- United States
- CEO
- Damian Bazadona
- Type
- Private
- Subsidiaries
- Situation, Town Hall, Situation Project, Situation UK
About
Situation Interactive is a full-service advertising agency based in New York City, known for championing the power of shared experiences. Founded with the mission to create unforgettable marketing solutions, the agency specializes in live entertainment, arts, culture, and various consumer experiences. With over 20 years of award-winning work, Situation Interactive has been instrumental in creating impactful campaigns for some of the biggest brands in live entertainment. The agency utilizes advanced technology and proprietary tools to connect audiences to the arts and culture they love. Through their unique audience network called Situation Exchange, they are able to identify lookalike audiences of theater and museum attendees. This innovative approach allows Situation Interactive to optimize ad campaigns across various sectors, ensuring clients reach their target audiences effectively. Whether it's promoting a major sports event or a Broadway show, Situation Interactive is dedicated to providing strategic marketing and creative solutions tailored to the needs of their diverse clientele.