Standard Fleet

About

The journey of Standard Fleet began not in a boardroom, but from the real-world experience and passion of its founder, David Hodge. A long-time transportation enthusiast, David had already made his mark in the industry as the founder and CEO of Embark, a popular transportation app with millions of users that was eventually acquired by Apple. During his time as an engineering leader at Apple, contributing to the evolution of Apple Maps, the seeds for his next venture were sown. It was his independent app, 'Nikola for Tesla,' that illuminated a significant gap in the market: the need for robust, hardware-free fleet management software specifically designed for the new era of electric vehicles. This realization was the catalyst for the founding of Standard Fleet in 2021, a company built on the vision of simplifying the complexities of managing electric fleets. From its inception, Standard Fleet set out to build the definitive software layer for electric vehicle operations. The team, a powerhouse of talent from giants like Apple, Tesla, Stripe, Yelp, and Uber, was uniquely positioned to tackle this challenge. They were the first to officially integrate with Tesla's fleet API, a testament to their technical prowess and deep understanding of the EV landscape. Backed by prominent Silicon Valley investors, the company developed a platform that empowers fleet operators across various sectors—including rental agencies, car-sharing platforms, delivery services, and government bodies—to automate workflows, secure their vehicles, and scale their operations efficiently. By providing seamless API connections and intuitive dashboard applications, Standard Fleet eliminates the need for cumbersome hardware installations, allowing businesses to connect their vehicles in minutes and gain immediate access to critical data and controls. This focus on a software-first approach is not just about convenience; it's about unlocking the full potential of connected, electric vehicles and accelerating their commercial adoption for a more sustainable future.