Underscore Marketing
Strategic media planning and analytics for healthcare brands.
Company facts
- Founded
- 2002
- Employees
- 63
- Headquarters
- United States
- CEO
- Lauren Boyer
- Type
- Private
- Subsidiaries
- Underscore Marketing Sp. z o.o.
About
Underscore Marketing is a women-owned, independent strategic media agency specializing in life sciences. Founded in 2002 and headquartered in New York, the company has established itself as a leading provider of data-driven promotional strategies for pharmaceutical, healthcare, and wellness brands. The agency combines strategic marketing innovation with practical media execution to deliver measurable business results for mid-sized life sciences clients. As an integrated team of cross-media specialists, Underscore Marketing offers omnichannel media solutions tailored for healthcare providers, patients, and payors. Their expertise spans paid search, programmatic advertising, social media, display, and endemic platforms, with a focus on maximizing Return on Marketing Investment. The agency's leadership team, recognized by Inc. 500, KPMG, Pharma360, and MM&M, brings decades of life sciences experience to every engagement. Underscore Marketing has been ranked among the top 100 marketing agencies and continues to shape the future of healthcare marketing through bold, accountable solutions.
Open positions
Senior Vice President, Growth & Commercialization
Department: Business Intelligence & Strategy Location: United States, Remote with Travel to Clients, Conferences, and Events Senior Vice President, Growth & Commercialization About Underscore Underscore is a…
Data Architecture & Data Engineering Leader
Data Architecture & Data Engineering Leader Location : Remote, MUST be located in the United States. Prefer candidates who reside in the EST time zone or are willing to work EST hours. Position summary We are looking…
Sr. Director, Strategy
Department: Strategy Sr. Director, Strategy (DTC/HCP) Position Overview We are looking for a Sr. Director, Pharmaceutical Media Strategy to join our small, dynamic media agency that focuses on pharmaceutical…
Associate Director, Strategy
Position Title: Associate Director, Strategy Department: Strategic Solutions Reports To: VP, Strategy Location: Remote Employment Type: Full-time Position Overview Underscore Marketing is seeking an Associate Director,…