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As a Business Analyst on Wildlife Studios' Product Marketing team, you analyze player engagement, monetization, and acquisition-cost data to shape growth, distribution, and marketing-budget decisions for mobile games. Day to day involves designing experiments, building LTV/payback models, and advising on UA investment across Meta, Google, and TikTok using SQL and Python or R.
Product Manager on Wildlife's Live Games team in São Paulo, owning features end-to-end across the game's lifecycle — from roadmap and backlog to running tests and analyzing data to improve game performance. Works closely with engineering, art, distribution, and data science on mobile free-to-play games.