Wolf & Badger
Wolf & Badger is a B Corp-certified global marketplace for independent fashion, beauty, and homeware brands, founded in 2010.
Company facts
- Founded
- 2010
- Headquarters
- United Kingdom
- CEO
- George Z Graham
About
Wolf & Badger is a global online marketplace for independent fashion, beauty and homeware brands, with storefronts in London, New York City and Los Angeles. Founded in February 2010 by brothers Henry and George Graham, Wolf & Badger has established itself as a B Corp-certified platform dedicated to promoting independent, ethical brands worldwide. The company began its journey by launching a concept store in Notting Hill, evolving to include pop-up locations and securing its presence in major department stores such as Selfridges. Over the years, Wolf & Badger has successfully expanded its footprint in the retail space, opening flagship stores and acquiring Boticca to enhance its offerings. The mission of the company is to introduce stylish customers to limited-edition, sustainable, and high-quality products while providing a well-needed platform for independent brands to thrive.