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YETI

Sells premium outdoor gear, coolers, and drinkware.

Discussion
consumer-goodsecommerceretail

Company facts

Founded
2006
Employees
1,340
Headquarters
United States
Type
Public
Listed
NYSE: YETI
Subsidiaries
Mystery Ranch, YETI Coolers, LLC, YETI Custom Drinkware, LLC

About

YETI is known for its premium outdoor products, meticulously designed to enhance the experiences of adventurous individuals who appreciate the great outdoors. The brand offers an extensive range of durable coolers, drinkware, and outdoor gear that are engineered to withstand the rigors of various environments, whether it's a weekend camping trip or a day at the beach. Each product reflects a commitment to quality and performance, accommodating the needs of outdoor enthusiasts and everyday users alike. Founded with a passion for adventure, YETI has built a reputation for not only meeting the demands of avid outdoorspeople but also for appealing to a broader consumer base that values high-performance products. The company's vision is to create innovative solutions that elevate the outdoor experience, and its products are widely recognized for their rugged construction and functionality. YETI’s community-oriented approach and emphasis on sustainability further enhance its brand appeal, establishing it as a leader in the outdoor products industry.

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