What Principal Sales Jobs Ask For
Across 550 open Principal Sales postings that list skills, the ones mentioned most often are business-development, ai, cloud.
Updated November 3, 2026
689 open Principal Sales postings. The percentages below are measured over the 550 of them that list skills at all.
| Skill | Mentioned in |
|---|---|
| business-development | 45% |
| ai | 30% |
| cloud | 30% |
| salesforce | 26% |
| crm | 23% |
| go-to-market | 20% |
| analytics | 18% |
| account-executive | 14% |
| saas | 14% |
| automation | 10% |
| pre-sales | 9% |
| aws | 9% |
| cybersecurity | 8% |
| networking | 7% |
| api | 7% |
| pipeline-management | 7% |
| agentic-ai | 6% |
| oracle | 6% |
| machine-learning | 5% |
| stakeholder-management | 4% |
| lead-generation | 4% |
| strategic-planning | 4% |
| succession-planning | 4% |
| azure | 4% |
| java | 4% |
| sales-cloud | 4% |
| ajax | 4% |
| apex | 4% |
| boomi | 4% |
| eclipse | 4% |
| generative-ai | 4% |
| observability | 4% |
| powerbi | 4% |
| soap | 4% |
| soapui | 4% |
| soql | 4% |
| talent-management | 4% |
| tableau | 3% |
| ecommerce | 3% |
| sap | 3% |
"Mentioned in" counts postings that name the skill anywhere — including as a nice-to-have — so treat it as the ceiling, not the bar.
Browse 689 open Principal Sales jobs →
Across all Sales levels
Most Sales postings never state a level. This wider list covers them too.
- business-development 83,821
- crm 61,596
- salesforce 44,429
- ai 40,925
- account-executive 31,502
- lead-generation 27,636
- saas 24,148
- personal-protective-equipment 19,878
- cloud 19,589
- networking 18,811
- go-to-market 17,517
- analytics 15,387