Most In-Demand Marketing Skills
The most in-demand skills for Marketing roles right now are analytics, ai, crm — ranked across 208424 open postings.
Updated September 14, 2026
| # | Skill | Open postings | 30-day growth |
|---|---|---|---|
| 1 | analytics | 18,598 | +4,087 |
| 2 | ai | 16,249 | +2,418 |
| 3 | crm | 10,548 | +2,466 |
| 4 | seo | 10,396 | +2,730 |
| 5 | automation | 9,726 | +1,994 |
| 6 | google-analytics | 8,203 | +2,024 |
| 7 | go-to-market | 7,599 | +1,121 |
| 8 | ecommerce | 6,462 | +1,923 |
| 9 | marketing-automation | 6,261 | +1,461 |
| 10 | demand-generation | 6,153 | +947 |
| 11 | google-ads | 5,940 | +1,506 |
| 12 | lead-generation | 5,867 | +1,606 |
| 13 | email-marketing | 5,734 | +1,584 |
| 14 | salesforce | 5,483 | +904 |
| 15 | saas | 5,455 | +499 |
| 16 | business-development | 5,329 | +1,418 |
| 17 | hubspot | 5,144 | +1,072 |
| 18 | copywriting | 4,776 | +1,222 |
| 19 | canva | 4,633 | +1,302 |
| 20 | cloud | 4,421 | +721 |
| 21 | stakeholder-management | 4,187 | +1,089 |
| 22 | content-marketing | 4,083 | +1,029 |
| 23 | sales-enablement | 4,068 | +729 |
| 24 | paid-social | 3,970 | +828 |
| 25 | meta-ads | 3,865 | +999 |
| 26 | photoshop | 2,797 | +757 |
| 27 | sql | 2,653 | +329 |
| 28 | ab-testing | 2,570 | +396 |
| 29 | ppc | 2,558 | +515 |
| 30 | agentic-ai | 2,491 | +209 |
| 31 | strategic-planning | 2,379 | +511 |
| 32 | lifecycle-marketing | 2,357 | +305 |
| 33 | community-management | 2,349 | +653 |
| 34 | chatgpt | 2,341 | +414 |
| 35 | wordpress | 2,298 | +722 |
| 36 | video-editing | 2,242 | +619 |
| 37 | capcut | 2,108 | +491 |
| 38 | html | 2,086 | +373 |
| 39 | fintech | 2,046 | +381 |
| 40 | google-search-console | 1,999 | +451 |