ABM Marketing GDP
Posted
About this Position Join Henkel’s marketing team and contribute to brand strategy and product development initiatives. Gain hands-on experience in brand management, consumer insights, and ATL/BTL activation What you´ll do Support the daily processes and operations of the assigned Henkel team in compliance with internal guidelines and regulations. Assist in developing and implementing brand strategies and marketing plans. Maintain and strengthen brand equity through ATL and BTL marketing initiatives. Collaborate with internal departments and external agencies on product development activities. Analyze marketing campaign performance and monitor consumer responses to identify improvement opportunities.