Account Manager, Experiential Marketing
Who We Are
Boombox is Bovitz’s marketing services division, built to help brands create more meaningful human connections and more effective marketing.
Building off our Obsession With Humanity™ positioning, we offer:
- Experiential marketing and activations
- Social media and influencer marketing
- Brand development
- Website and app development
Our approach combines strategic rigor, creativity, consumer understanding, and behavioral insight to help clients solve meaningful business problems and drive growth. Please visit http://heyboombox.com/home to learn more about our team, the type of work we do, our culture, and our clients.
The Role
The Account Manager, Experiential Marketing leads the day-to-day management of assigned experiential marketing programs for an integrated agency specializing in experiential, social and influencer marketing, creative, and branding. This is a remote position, with travel as needed for key meetings/events. This role is ideal for an experienced experiential account lead who can manage multiple projects at once, lead client communication, oversee scopes, budgets, and timelines, and work with cross-functional teams through the development and delivery of brand activations, pop-ups, events, launches, mobile tours, sponsorship activations, immersive experiences, and integrated campaigns.
A key differentiator for this role is experience and knowledge of the multicultural marketing space (specifically LGBTQ+, Black and Latine communities) and/or experience in HIV and healthcare marketing.
Things You’ll Do
Driving Client Relationships
- Supports the Account Supervisor/Director/VP in driving year-over-year revenue growth for key client accounts
- Assumes accountability for defined client deliverables, ensuring client needs are met and exceeded
- Participates in day-to-day contact with clients contact (notes, recaps, action items, next steps) and ensures client questions are addressed promptly.
- Understands clients’ business and business issues to proactively help drive effective solutions
- Assists in writing and presentation of proposals for these opportunities including scopes of work and staffing plans
- Manages weekly status reports and schedules and maintains lists of action items to ensure smooth and timely delivery of projects and associated deliverables
- Ensures that the highest possible quality is delivered in all aspects of client management and program execution
Program Delivery
- Develop strong and effective partnerships with all departments to ensure effective program development and delivery
- Take projects from start to finish with minimal direction/supervision
- On site program execution including oversight of set-ups, field staff training, troubleshooting and reporting
- Schedule regular team meetings and manage communications between team members, ensuring all deadlines are met
- Provide administrative/legal support to account supervisor/director/VP as needed including drafting LOA’s, SOW’s and MSA’s
- Lead event planning logistics including event intake, requirements gathering, and documentation (event briefs, day-of guides, staffing plans).
- Reporting and evaluating research/competitive analysis/program results for clients and senior management
- Coordinate freelance resources as needed
Budget Management
- Assisting in developing program budgets adhering to Ion’s operating revenue targets and ensuring revenue of assigned programs is captured and expenses contained
- Lead and manage invoicing and billing overview, providing continual updates to account leadership
- Reconcile all program costs against budget including analyzing agency manpower hours against budget
Creative Management
- Ensure that the program, production or creative brief is developed to set the stage for strategy/creative development
- Collaborate with Strategy and Creative to ensure all creative content and agency solutions address the business need
- Participate and lead creative brainstorms to generate ideas for clients