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Dentsu Global Services

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Account Manager Programmatic

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Account Manager Programmatic Company: Dentsu Global Services Job Location: Chennai, Tamil Nadu, India Employment Type: Full-time Experience Required: 3 - 6 years Key Responsibilities Manage end-to-end programmatic campaigns from campaign setup through completion. Execute campaigns across DV360, TTD, and other major DSPs. Handle campaign setup, targeting, audience activation, creative implementation, pacing, and delivery monitoring. Perform ongoing campaign optimization based on performance, delivery, and client KPIs. Monitor campaign performance and proactively identify delivery, tracking, targeting, or performance issues. Troubleshoot campaign, creative, tracking, and platform-related issues. Manage ad tags, pixels, tracking, and measurement requirements. Prepare and analyze campaign performance reports and provide actionable insights. Coordinate with internal teams and clients to understand campaign objectives and deliverables. Participate in client calls and provide campaign updates, performance insights, and recommendations. Ensure campaigns are delivered accurately and within agreed timelines. Identify opportunities to improve campaign performance, efficiency, and delivery. Requirements Must Have 36 years of experience in Programmatic / Campaign Management. Strong hands-on experience with DV360 and TTD.Experience managing end-to-end campaign processes. Strong understanding of campaign setup, targeting, bidding, pacing, optimization, and reporting. Hands-on experience in campaign troubleshooting and issue resolution. Experience in client/stakeholder handling. Strong analytical and communication skills and Client handling. Ability to manage multiple campaigns and priorities independently. Requirements Good to Have Experience with other major DSPs such as Xandr and similar platforms. Exposure to CM360, Google Ad Manager or other ad-serving platforms. Video advertising experience. Experience working with cross-functional and international teams. .
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