AEP AJO Lead/Developer/ Senior Developer
AEP AJO Lead/Developer/ Senior Developer
Work Location\: Hyderabad/Bangalore/Chennai/Mumbai/Pune/Kolkata/Noida/Gurgaon/Coimbatore/Kochi
Expereince\:3-12 Years
Core Responsibilities
- Implement AEP data pipelines\: Sources, datasets, XDM schemas, identity namespaces, and profile stitching.
- Configure AEP RT-CDP\: Segments, audiences, destinations (e.g., email/SMS, ad platforms), consent & governance controls.
- Build AJO journeys & campaigns\: Triggers, eligibility rules, orchestration logic, templates, personalization, experimentation.
- Integrate event sources (Streaming, batch), Edge implementations, and decisioning.
- Establish monitoring & QA\: Data quality checks, segment population, journey performance, deliverability, error handling.
- Collaborate with QA, Analytics, and Marketing Ops; document solutions & runbooks; provide L3 support.
- Ensure privacy/compliance\: Consent, opt-outs, data retention, PII handling, and regulatory adherence.
- Optimize performance\: throughput, latency, identity match rates, and downstream activation success.
Must-Have Skills
- Strong hands-on AEP\: XDM schema design, identity resolution, profiles, segments, sources/destinations.
- AJO\: Journey design, event triggers, audience eligibility, templates, offers/personalization, throttling, frequency capping.
- Edge Network basics and tag management (Adobe Launch / other TMS).
- Practical experience with JSON, APIs, webhooks, and data transformation.
- Understanding of data privacy, consent frameworks, and enterprise governance.