App Campaigns - Marketing Specialist, 6 months contract

Your new company

This is a multinational tech firm.

Your new role

• Develop a comprehensive internal and external promotion plan that maximizes the awareness and drive generation before, during, and after each project in collaboration with growth, content, and design teams, and using digital tools.
• Drive analysis and insight development from data to uncover new marketing opportunities and audience insights.
• Drive the development and implementation of marketing strategies to drive business results, overseeing the positioning and development of content and marketing programs to grow awareness and engagement in key markets across social, on-network and off-network media channels.

What you'll need to succeed

• Strong performance media expertise
• Hands-on experience with App campaigns (focusing on user acquisition/downloads and post-install engagement)
• Deep knowledge of media measurement (understands attribution, MMMs, incrementality, etc.)

What you need to do now

If you’re interested in this role, click ‘apply now’ to forward an up-to-date copy of your CV, or call Shabnam at Hays on +65 60271964 or email Shabnam.Bahar@hays.com.sg for a confidential discussion.

Referrals are welcome.

Registration ID No. R1873584 | EA License number: 07C3924 | Company Registration No. 200609504D