App Project Manager 

App Project Manager

Employer: HR MGMT 10, LLC
Platform Supported: Muha Members
Location: Costa Mesa, CA (Hybrid Preferred)
Employment Type: Full-Time
FLSA Classification: Exempt
Department: Growth / Digital Platforms
Reports To: Executive Leadership

Position Summary

HR MGMT 10, LLC is an Employer of Record providing workforce support services to partnered brands operating in regulated industries. The Project Manager – Platform & Membership Growth is responsible for supporting the operation, growth, and optimization of Muha Members, the proprietary membership, verification, loyalty, and events platform designed to authenticate products, capture first-party customer data, and drive long-term brand engagement.

This role sits at the intersection of product, marketing, sales, events, and technology, coordinating cross-functional initiatives that support platform expansion, improve user engagement, and increase member acquisition and retention. The Project Manager will lead platform initiatives from planning through execution while ensuring the Muha Members ecosystem continues to evolve into a high-engagement growth platform.

Core Responsibilities

Platform Operations & Project Management

• Support the day-to-day operation of the Muha Members ecosystem, including product verification, loyalty rewards, content challenges, events, coupons, and partner activations.

• Lead cross-functional platform initiatives from planning through launch and ongoing optimization.

• Define project scope, timelines, milestones, and deliverables.

• Coordinate closely with developers, designers, marketing teams, and executive leadership to ensure smooth execution of platform initiatives.

• Ensure campaigns, rewards, vouchers, and incentives are live, accurate, and functioning properly.

• Maintain clear documentation, project tracking, and communication across internal teams

Member Acquisition & Growth

• Support strategies designed to increase platform membership and user engagement, including:

• • Product verification onboarding

  • Retail voucher and coupon campaigns

  • Event RSVP requirements

  • Content challenges and social sharing initiatives

• Partner with marketing and retail teams to support SMS and email campaigns encouraging Muha Members signup.

• Assist in developing acquisition funnels that convert retail purchasers into long-term platform members.

Loyalty, Rewards & Engagement

• Help manage the Muha Members loyalty ecosystem, including rewards tied to:

• • Product verification

  • User-generated content

  • Social sharing

  • Event attendance

• Support the ongoing management of reward catalogs, perks, and incentive programs.

• Coordinate with internal teams to ensure reward redemption and coupon workflows operate smoothly.

Events & Partnerships

• Assist with coordinating brand events, partnerships, and platform-driven activations.

• Support onboarding of event coordinators, promoters, and partners into the Muha Members platform.

• Help ensure Muha Members is integrated into event RSVPs, promotions, and engagement efforts.

• Leverage events as a channel to support member acquisition and engagement.

Content & Community Engagement

• Assist in launching and managing content challenges and engagement campaigns within the platform.

• Support moderation and management of user-generated content.

• Help coordinate announcements, product releases, and brand updates distributed through the platform.

Data & Performance Tracking

• Monitor and track key performance metrics, including:

• • Member growth

  • Verification scans

  • Monthly active users (MAU)

  • Engagement and retention rates

  • Reward redemptions

  • Event RSVPs and participation

• Utilize analytics tools to identify opportunities for platform improvements and growth optimization.

• Report insights and project updates to leadership.

Required Qualifications

• Bachelor’s degree in Business, Marketing, Product Management, Computer Science, or related field.

• 3–5+ years of experience in project management, digital platforms, mobile applications, or growth initiatives.

• Strong understanding of mobile apps, loyalty programs, CRM systems, or consumer engagement platforms.

• Experience coordinating cross-functional teams across marketing, product, sales, and development.

• Strong organizational, communication, and problem-solving skills.

• Ability to manage multiple initiatives in a fast-paced environment.

Preferred Qualifications

• Experience working with consumer membership platforms or loyalty programs.

• Familiarity with analytics tools such as Firebase, Mixpanel, or Amplitude.

• Experience supporting event marketing or brand activation campaigns.

• Cannabis industry experience is preferred but not required.

Compensation & Benefits

Salary Range: $110,000 – $135,000 annually.

Compensation for this role will be based on experience and qualifications. Total compensation may include base salary, performance incentives, and benefits offered through HR MGMT 10.

What Success Looks Like

• Continued growth in Muha Members registrations and engagement.

• Smooth execution of platform campaigns, loyalty initiatives, and event integrations.

• Improved member retention, platform participation, and reward redemption activity.

• The Muha Members platform becomes an increasingly valuable channel for customer engagement and brand loyalty.