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Area Growth Manager - North Zone (DEL, EUP, HP, WUP, UTT)

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<div style="border:none;border-bottom:solid 1pt;padding:0cm 0cm 1pt 0cm;"> <p class="MsoNormal" style="text-align:justify;border:none;padding:0cm;"><b><span lang="en-gb" style="font-size:14pt;line-height:107%;color:#44546A;" xml:lang="en-gb">About</span></b><b></b><b><span lang="en-gb" style="font-size:14pt;line-height:107%;color:#FF0000;" xml:lang="en-gb">Parlē Agro</span></b><b></b></p><p><b></b></p><b></b> </div><p class="MsoNormal" style="text-align:justify;"><span lang="en-gb" xml:lang="en-gb">Parle Agro is one of India's leading beverage companies, known for its iconic brands and innovative products in the beverage sector. Founded in 1984, the company has grown exponentially over the years, establishing a strong presence across India and expanding its reach internationally with turnover of Rs 8,500 Crore in 2023.</span></p><p></p><p class="MsoNormal" style="text-align:justify;"><span lang="en-gb" style="color:#808080;" xml:lang="en-gb"> </span></p><div style="border:none;border-bottom:solid 1pt;padding:0cm 0cm 2pt 0cm;"> <p class="MsoNormal" style="text-align:justify;border:none;padding:0cm;"><b><span lang="en-gb" style="font-size:14pt;line-height:107%;color:#44546A;" xml:lang="en-gb">About the role</span></b></p><p><b></b></p><b></b> </div><p class="MsoNormal" style="text-align:justify;"><span lang="en-gb" style="color:rgb(13,13,13);background-size:initial;" xml:lang="en-gb">The Area Growth Manager is responsible for driving sales growth, expanding the customer base, and managing channel partners across the assigned geographical area. This role involves developing sales strategies, setting targets for the sales team, evaluating performance metrics, and ensuring customer satisfaction.</span></p><p></p><p class="MsoNormal" style="text-align:justify;"><span lang="en-gb" style="color:rgb(13,13,13);background-size:initial;" xml:lang="en-gb"> </span></p><div style="border:none;border-bottom:solid 1pt;padding:0cm 0cm 2pt 0cm;"> <p class="MsoNormal" style="text-align:justify;border:none;padding:0cm;"><b><span lang="en-gb" style="font-size:14pt;line-height:107%;color:#44546A;" xml:lang="en-gb">Job Responsibilities</span></b></p><p><b></b></p><b></b> </div><p class="MsoNormal" style="text-align:justify;"><span lang="en-gb" xml:lang="en-gb">1.Sales & </span><span lang="en-us" xml:lang="en-us">Distribution</span><span lang="en-gb" xml:lang="en-gb">:</span></p><p></p><p class="MsoListParagraphCxSpFirst" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Develop and implement sales plans for your assigned territory, focusing on reaching more retailers. </span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Manage channel partners and retail outlets to achieve primary and secondary sales targets.</span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span>Ensure effective display practices and optimal product visibility across all channels.</p><p></p><p class="MsoListParagraphCxSpLast" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span>Appoint all the agreed number of channel partner and salesmen to achieve sales, coverage and distribution objectives.</p><p></p><p class="MsoNormal" style="text-align:justify;">2.<span lang="en-gb" xml:lang="en-gb">Market Analysis & Competitor Tracking:</span></p><p></p><p class="MsoListParagraphCxSpFirst" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Track competitors' activities, suggesting ways to improve sales performance.</span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Monitor market trends and consumer preferences to identify growth opportunities.</span></p><p></p><p class="MsoListParagraphCxSpLast" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Set market plan for all the growth officers.</span></p><p></p><p class="MsoNormal" style="text-align:justify;"><span lang="en-gb" xml:lang="en-gb">3.Business Development & New Product Launch:</span></p><p></p><p class="MsoListParagraphCxSpFirst" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Find, assess, discuss, and plan to grow our customer base.</span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Follow the market contact plans approved by the RGM and update them regularly.</span></p><p></p><p class="MsoListParagraphCxSpLast" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Get more product varieties in stores and make sure they're always in stock.</span></p><p></p><p class="MsoNormal" style="text-align:justify;"><span lang="en-gb" xml:lang="en-gb">4.Team Management & Training:</span></p><p></p><p class="MsoListParagraphCxSpFirst" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span>Guide and inspire the sales team with ongoing support and coaching.</p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span>Set clear targets for each area and market based on the plan of the Growth officers.</p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span>Break their objectives - month wise, weekly and day wise and strictly follow the system of reporting accordingly.</p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Conduct on-the-job training sessions to improve execution skills.</span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span>Hold regular review meetings to assess the performance of Growth Officers and report findings to the RGM.</p><p></p><p class="MsoListParagraphCxSpLast" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span>Fill-up all the vacancies in your territory on time with the help of your RGM and regional HR.</p><p></p><p class="MsoNormal" style="text-align:justify;"><span lang="en-gb" xml:lang="en-gb">5.People Management & Performance Review:</span></p><p></p><p class="MsoListParagraphCxSpFirst" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Track and evaluate performance of the team, providing necessary coaching and training.</span></p><p></p><p class="MsoListParagraphCxSpLast" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span>Regularly up-date your immediate supervisor on all market developments and opportunities. </p><p></p><p class="MsoNormal" style="text-align:justify;"></p><p> </p><div style="border:none;border-bottom:solid 1pt;padding:0cm 0cm 0cm 0cm;"> <p class="MsoNormal" style="text-align:justify;border:none;padding:0cm;"><b><span lang="en-gb" style="font-size:14pt;line-height:107%;color:#44546A;" xml:lang="en-gb">Job Specification</span></b></p><p><b></b></p><b></b> </div><p class="MsoNormal" style="text-align:justify;"><u><span lang="en-gb" style="color:#FF0000;" xml:lang="en-gb">Education and skills</span></u></p><p><u></u></p><u></u><p class="MsoListParagraphCxSpFirst" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Must have experience in the FMCG industry with a focus in general trade.</span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Good communication, negotiation, and experience in team handling.</span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">MBA from Business Schools preferred.</span></p><p></p><p class="MsoListParagraphCxSpLast" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span lang="en-gb" xml:lang="en-gb">Experience: 4-8 years in FMCG sales and management. (Age less than 35 years)</span></p><p></p><p class="MsoNormal" style="text-align:justify;"><u><span lang="en-gb" style="color:#FF0000;" xml:lang="en-gb"> </span></u></p><div style="border:none;border-bottom:solid 1pt;padding:0cm 0cm 2pt 0cm;"> <p class="MsoNormal" style="text-align:justify;border:none;padding:0cm;"><b><span lang="en-gb" style="font-size:14pt;line-height:107%;color:#44546A;" xml:lang="en-gb">Competencies</span></b></p><p><b></b></p><b></b> </div><p class="MsoListParagraphCxSpFirst" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;color:#000000;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span style="color:#000000;">Lead and motivate a high-performing team.</span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;color:#000000;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span style="color:#000000;">Build strong relationships with key stakeholders.</span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;text-indent:-18pt;"><span style="font-family:Symbol;color:#000000;">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><span style="color:#000000;">Effectively implement sales strategies.</span></p><p></p><p class="MsoListParagraphCxSpMiddle" style="margin-left:54pt;text-align:justify;"><span style="color:#000000;"> </span></p><p class="MsoListParagraphCxSpLast" style="margin-left:54pt;text-align:justify;"><span style="color:#000000;"> </span></p><div style="border:none;border-bottom:solid 1pt;padding:0cm 0cm 1pt 0cm;"> <p class="MsoNormal" style="text-align:justify;border:none;padding:0cm;"><b><span lang="en-gb" style="font-size:14pt;line-height:107%;color:#44546A;" xml:lang="en-gb">Key Interactions</span></b></p><p><b></b></p><b></b> </div><p class="MsoListParagraphCxSpFirst" style="text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;color:#000000;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><b><span lang="en-gb" style="color:#FF0000;" xml:lang="en-gb">External </span></b><span lang="en-gb" style="color:#000000;" xml:lang="en-gb">Retailer and channel partners</span></p><p></p><p class="MsoListParagraphCxSpLast" style="text-align:justify;text-indent:-18pt;"><span lang="en-gb" style="font-family:Symbol;color:#000000;" xml:lang="en-gb">·<span style="font-size:7pt;line-height:normal;font-family:'Times New Roman';"> </span></span><b><span lang="en-gb" style="color:#FF0000;" xml:lang="en-gb">Internal </span></b><span lang="en-gb" style="color:#000000;" xml:lang="en-gb">Regional HR, Accounts, SME, Sales Team</span></p><p></p><p class="MsoNormal" style="text-align:justify;"><span lang="en-gb" style="color:#000000;" xml:lang="en-gb"> </span></p><p> <span lang="en-gb" style="font-size:11pt;line-height:107%;font-family:Calibri, sans-serif;color:#FF0000;" xml:lang="en-gb">PREFFERED INDUSTRY </span><span lang="en-gb" style="font-size:11pt;line-height:107%;font-family:Calibri, sans-serif;color:#000000;" xml:lang="en-gb">FMCG</span></p>

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