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Ironclad Powered by Mersino

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Area Manager (3746)

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Job Title: Area Manager
Location: East
Department: Operations
Direct Supervisor: RVP

About Us

IRONCLAD powered by Mersino is a national provider of liquid storage, dewatering, and environmental rental solutions serving the energy, industrial, petrochemical, and construction markets. Formed through the merger of Ironclad Environmental and Mersino Dewatering, the combined company operates a multi-branch network across Texas, Louisiana, California, the Upper Midwest, and other key industrial regions, delivering rental fleet, engineered water management, and liquid containment solutions to customers who depend on uptime, safety, and technical expertise.

About the Role

The Area Manager is a hands-on field leadership role responsible for the operational performance of approximately 10 branches within a region. Reporting directly to the Regional Vice President, the Area Manager serves as the primary execution and decision-making layer between Branch Managers and regional leadership.

This role is focused heavily on operational execution, consistency, and accountability, while also developing and coaching Branch Managers. The Area Manager is expected to spend the majority of their time in the field, working alongside branch teams to drive safety, utilization, financial performance, and customer satisfaction.

What You'll Do

Operational Leadership and Execution (30%)

  • Own day-to-day operational consistency and performance across assigned branches
  • Ensure consistent execution of Ironclad operating standards
  • Identify operational gaps and drive corrective action quickly
  • Serve as the primary escalation point for Branch Managers
  • Make timely decisions to keep operations moving without unnecessary escalation

Safety and Compliance (10%)

  • Drive a strong safety culture across all assigned branches
  • Ensure compliance with DOT, environmental, and company safety standards
  • Partner with Safety and Fleet teams to address incidents, audits, and risk areas
  • Hold Branch Managers accountable for safe operations and practices

Financial and Asset Performance (20%)

  • Own branch level performance across safety, EBITDA, utilization, and operating costs
  • Monitor equipment utilization, fleet condition, and asset care
  • Approve maintenance and repair decisions within established guidelines
  • Partner with Fleet and Operations to improve asset uptime and readiness

People Leadership and Development (20%

  • Coach and develop Branch Managers through regular field engagement
  • Support hiring, performance management, and disciplinary actions
  • Identify and develop future leaders within branches
  • Create consistency in expectations, accountability, and leadership behaviors

Customer and Service Excellence (15%)

  • Support resolution of escalated customer issues
  • Ensure branches deliver reliable, high quality service
  • Partner with Sales and Operations to protect and grow customer relationships

Regional Partnership (5%)

  • Partner closely with the Regional Vice President to execute regional priorities
  • Provide field level insight to support strategic planning
  • Escalate issues appropriately based on defined criteria
  • Support regional initiatives and change management efforts

Skills

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See also

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