Area Marketing Director

Attributes and Responsibilities of Coastal Bend Area marketing Director

The Coastal Bend (Corpus Christi, TX) Chick-fil-A restaurants are seeking a part-time Area Marketing Director (AMD). The continued growth of our market requires a strong leader in the AMD role. If you are interested in applying, please send a current resume to Claudia Baltazar at claudia.baltazar@cfafranchisee.com

Qualifications & Successful Attributes:

· Strong written / verbal communication skills

· Creative thinker

· Leadership experience (Assembling & Directing Teams)

· Negotiation skills

· Self-motivated; takes initiative

· Highly proficient computer skills, including spreadsheets and presentations

· Facilitation skills

· Tech savvy

· Accepts and offers constructive criticism in a professional manner

· Working knowledge of social media platforms

· Flexible schedule (Weekends as needed for community events)

· Sets high expectations of self and others

· Maintains positive and professional relationships with others

· Promotes a positive image for Chick-fil-A

· Knowledge of and embodiment of Chick-fil-A values

· Detail-oriented

· Organized

· Successful time management skills; able to set priorities

· Seeks clarification

· Anticipates and mitigates challenges and/or barriers

Roles & Responsibilities:

· Recommends, plans, negotiates and executes market-wide marketing activities with guidance from the Market Acceleration Program (MAP) Team

· Works autonomously, while communicating regularly with Coastal Bend Operators

· Coordinates media buys (Radio/TV/Billboard)

· Identifies and leverages PR opportunities

· Acts as the liaison between the MAP Team and all media partners

· Reviews and manages ongoing contracts

· Manages market-wide promotional assets (ordering, storing and maintenance of)

· Tracks & reports promotional outcomes & results to stakeholders (ROI, budgets, activation outcomes, etc.)

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