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Area Sales Manager

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Description

Key Responsibilities:
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Team Management & Leadership:
  • Lead and motivate a high-performing team across (mentioned Region) ensuring they meet and exceed sales targets in both urban and rural markets.
  • Provide ongoing training and performance feedback to team members, with a focus on regional challenges and opportunities.
  • Lead by example, demonstrating that goals are achievable and motivating the team.
Distributor & Super Stockist (SS) Management:
  • Oversee and manage distributor and Super Stockist (SS) relationships to ensure smooth product distribution, availability, and stock management.
  • Strengthen the distributor and SS network to increase market penetration across (mentioned Region).
  • Collaborate with Super Stockists to ensure efficient supply chain operations, stock replenishment, and timely product availability in key markets like (As per the region) Ahmadabad, Gandhinagar, etc.
Retail Sales Efficiency:
  • Drive retail sales growth by implementing strategies that improve product availability, visibility, and sales performance at retail outlets.
  • Drive sales growth by optimizing product availability, visibility, and promotions.
  • Conduct marketing visits to gather feedback, adjust strategies, and improve sales performance.
Sales Growth & Market Expansion:
  • Develop and implement sales strategy for (mentioned Region), aiming to increase market share in both rural and urban sectors.
  • Identify and address market challenges, ensuring sales growth and market presence.
  • Study product knowledge via the company website and other resources to stay informed and enhance sales capabilities.
  • Conduct competitor analysis to understand market trends and stay ahead in the sales process.
Reporting & Communication:
  • Provide regular sales reports to senior management, including team performance, market conditions, and sales trends.
  • Communicate effectively with the team, distributors, and customers to ensure alignment with objectives.
  • Establish monthly targets for distributors and SS, ensuring they align with company goals.
  • Maintain daily and monthly sales spreadsheets and ensure timely reporting. Report regularly through the Field Assist application.
  • Share your and your team's tour plans, ensuring goal achievement during field visits.
  • Visit the Indore office for reporting as needed.
Performance Compensation:
  • If performance or work hours are below expectations, compensate by providing extra time and attention to visits to meet goals.


Requirements

Working Days: Monday to Saturday
Office-Timings: 9:00 AM to 6:00 PM
Job Locations: (Uttar Pradesh, Hyderabad, Andhra Pradesh, Karnataka, Mumbai, Tamil Nadu)
Experience: Minimum 3 years in ASM role, especially in the FMCG, Beauty or perfumery industry

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See also

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