Assistant Brand Manager - GoGo SqueeZ & Port Salut
About the Role:
Bel UK is looking to strengthen the team & keen to meet with potential new colleagues who would thrive in our highly dynamic working environment and who would enjoy working towards our transformational initiatives.
We are particularly interested in talented Assistant or Junior Brand Managers looking to broaden their experience working in a new category and brand. Specifically, we are seeking an Assistant Brand Manager to primarily work on the strategically important and growing brand, GoGoSqueeZ, as well as the cheese brand Port Salut. The successful applicant will be responsible for assisting in the development and implementation of the brand plans, under the management of the Senior Brand Manager, in order to help achieve volume, value and profit growth, as well as KPI targets.
Key Responsibilities:
The Assistant Brand Manager will be a team player and important member of the Marketing Team who will regularly collaborate with other cross functional colleagues including in Category, Sales, Finance, Supply Chain, NPD, Quality, Regulatory as well as colleagues in the Head Office, France - Suresnes.
Your main responsibilities will include:
- Tracking and reporting on brand performance –sales & brand equity metrics
- Local project management and execution of our exciting and ambitious innovation plans
- Leading Back to School brand and on-pack partnerships for GoGoSqueeZ
- Packaging artwork development for new pack formats/designs
- Assisting with the management of the website, social media, PR & digital campaigns
- Delivering brand activations e.g. sampling and social campaigns
- Participating as team member on key commercial projects
- Desk research to fuel insight into the team to help shape future plans and strategy
- Contributing towards annual brand review & development of brand plan proposals
- Assisting with operational duties across brand team
- Be an integral part of the eCommerce cross functional UK Team
- Bringing to life our exciting brand plans to customers
The Assistant Brand Manager will demonstrate commitment to Bel Values (Dare, Care, Commit) and actively participate & support in Bel Value projects.
Skills/Experience:
Need to know/have:
- Brand management or marketing experience (~1 year +)
- Advanced Excel & PowerPoint skills
- Must be fluent in English [French is a bonus]
Nice to have:
- Experience in FMCG market, particularly with food brands
- Knowledge and use of research data sources (Nielsen, Kantar, IRI, PowerBI)
Need to Be:
- Ambitious with proven track record for delivering projects and achieving results
- Passionate about marketing with keen interest in brands and consumers
- Effective team player demonstrating strong ability to work collaboratively with others
- Highly analytical –able to use multiples sources of information to add value and insight
- Driven to understand problems and provide pragmatic solutions
- Able to take learnings and apply best practices
What we offer:
- A dynamic, collaborative working environment with genuine responsibility and impact.
- The opportunity to shape beloved brands alongside talented teams.
- Career development in an international business dedicated to sustainability and innovation.
- Competitive salary, benefits, and flexible working