Assistant Brand Manager

<p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><img style="max-width:1180px;max-height:600px;float:left;" src="https://darwinbox-data-prod-mum.s3.ap-south-1.amazonaws.com/INSTANCE7_a63e07f3546c46_48/images/a91365095567346eb6b9db8__a478643769664dac5112873__Screenshot_2024-05-15_162954.png?Bucket=darwinbox-data-prod-mum,Key=INSTANCE7_a63e07f3546c46_48/images/a91365095567346eb6b9db8__a478643769664dac5112873__Screenshot_2024-05-15_162954.png" class="note-float-left" alt="a91365095567346eb6b9db8__a478643769664dac5112873__Screenshot_2024-05-15_162954.png" /><br /></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;font-weight:bolder;"><u><br /></u></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;font-weight:bolder;"><u><br /></u></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;font-weight:bolder;"><u><br /></u></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;font-weight:bolder;"><u>About Hector Beverages Pvt. Ltd.</u></span><br /></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;">Established in 2010 in India, Hector Beverages rose to prominence with its signature brand, the Paper Boat, a ready-to-drink beverage that encapsulates the essence of traditional Indian flavors. The inception of Hector Beverages was driven by the founders' vision to bridge the market void for traditional Indian drinks and to present the world with a taste of India's rich cultural beverages.</span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><u><span lang="en-us" style="padding:0px;margin:0px;font-family:Arial;" xml:lang="en-us"><span style="font-weight:bolder;">L</span></span><span style="font-family:Arial;font-weight:bolder;">ocation</span></u></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span lang="en-us" style="padding:0px;margin:0px;font-family:Calibri, sans-serif;" xml:lang="en-us"><span style="padding:0px;margin:0px;font-family:Arial;">Headquartered in Whitefield, Bengaluru.</span></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;font-weight:bolder;"><u>Current Standings</u></span><br /></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="padding:0px;margin:0px;font-family:Arial;">Over the past decade, Hector Beverages has expanded its product line to include fruit juices, coconut water, and iconic Indian beverages such as Aam panna and Jal-jeera and foods & dry fruits which includes products such as Chikki, Aam Papad, range of raw, roasted, and flavored dry fruits that includes mix of nuts, berries & seeds. The brand is synonymous with distinctive flavors and premium ingredients. Furthermore, the firm's commitment to quality and innovation is evidenced by its extensive infrastructure of nine dedicated factories (and counting) for Paper Boat products, providing direct employment to approximately 900 individuals and indirect employment to another 2000.</span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;font-weight:bolder;"><u>Organizational Culture</u></span><br /></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span lang="en-us" style="padding:0px;margin:0px;font-family:Calibri, sans-serif;" xml:lang="en-us"><span style="padding:0px;margin:0px;font-family:Arial;">At its core, Hector Beverages thrives on a culture rooted in innovation, creativity, and collaboration. The company's flat organizational structure promotes open dialogue, empowering employees to lead their projects passionately. Hector Beverages is an equal opportunity employer and values diversity. All employment decisions are based on qualifications, merit, and business need. The organization is dedicated to fostering high-performing teams. Moreover, the culture of celebrating both minor and major achievements, nurture a motivated and committed workforce, driving exponential growth.</span></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span lang="en-us" style="padding:0px;margin:0px;font-family:Calibri, sans-serif;" xml:lang="en-us"><span style="padding:0px;margin:0px;font-family:Arial;"><b><u>Job Description </u></b></span></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span lang="en-us" style="padding:0px;margin:0px;font-family:Calibri, sans-serif;" xml:lang="en-us"><span style="padding:0px;margin:0px;font-family:Arial;"> Assistant Brand Manager Company: Hector Beverages Location: Bangalore, India About the Company Established in 2010, Hector Beverages is the creator of Paper Boat, a leading ready-to-drink beverage brand inspired by traditional Indian flavors. The company was founded with the vision of reviving and modernizing India’s rich cultural beverages for contemporary consumers. </span></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span lang="en-us" style="padding:0px;margin:0px;font-family:Calibri, sans-serif;" xml:lang="en-us"><span style="padding:0px;margin:0px;font-family:Arial;"><br /></span></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span lang="en-us" style="padding:0px;margin:0px;font-family:Calibri, sans-serif;" xml:lang="en-us"><span style="padding:0px;margin:0px;font-family:Arial;"><b><u> Role Overview </u></b></span></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span lang="en-us" style="padding:0px;margin:0px;font-family:Calibri, sans-serif;" xml:lang="en-us"><span style="padding:0px;margin:0px;font-family:Arial;"> We are seeking a dynamic and analytical Assistant Brand Manager. The ideal candidate is data-driven, execution-focused, and passionate about building and scaling consumer brands in a fast-paced FMCG environment. </span></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"><b><u>Key Responsibilities </u></b></span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> Brand Strategy & Execution </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Plan and execute integrated marketing campaigns including promotions, digital marketing, advertising, and on-ground activations. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Collaborate with creative teams to develop compelling brand assets and communication. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Partner with product development teams for new product launches. Business & Category Management </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Analyze market trends, consumer demographics, pricing strategies, and competitor activities to develop actionable insights. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Monitor brand performance metrics and recommend strategic adjustments. • Identify growth opportunities in collaboration with the Category Head. Sales & Cross-Functional Collaboration </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;">• Work closely with pan-India sales teams for product launches, placements, and performance tracking. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Support execution across regions (travel involved). </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Prepare and present brand performance reports to management and key stakeholders. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> Candidate Profile </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Undergraduate or Graduate from Tier 1 or Tier 2 institutions with relevant experience. Preferably BTECH- Non MBA Candidate</span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • 1-2 years of experience as Assistant Brand Manager preferably in FMCG company </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Strong MS Excel skills and business presentation capabilities. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Excellent written and verbal communication skills. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Strong analytical and problem-solving mindset. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Comfortable working in a fast-paced, dynamic environment with evolving priorities. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Willingness to travel and collaborate cross-functionally. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><span style="font-family:Arial;"> • Passion for brand building and driving measurable growth. </span></p><p class="MsoNormal" style="margin-left:5.6pt;padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><img style="max-width:1180px;max-height:600px;" src="https://darwinbox-data-prod-mum.s3.ap-south-1.amazonaws.com/INSTANCE7_a63e07f3546c46_48/images/a204936960867346ec94ea78__a1160991253664dac46afa9a__Screenshot_2024-05-15_162753.png?Bucket=darwinbox-data-prod-mum,Key=INSTANCE7_a63e07f3546c46_48/images/a204936960867346ec94ea78__a1160991253664dac46afa9a__Screenshot_2024-05-15_162753.png" alt="a204936960867346ec94ea78__a1160991253664dac46afa9a__Screenshot_2024-05-15_162753.png" /></p><p class="MsoNormal" style="padding:0px;font-family:Roboto, sans-serif;text-align:justify;"><br /></p>