Job Title

AM-Marketing

(Enlist external agencies/authorities that you are required to deal with while discharging your duty)

• Agencies � Event Management
• Government/ regulatory bodies
• Retailers
• Sponsors

(i.e education, training etc.)

• Graduate, MBA (Marketing)

• 3-5 years of experience in retail industry; marketing experience is preferred

(required for performing the job effectively)

• Knowledge of Advertising and PR concepts
• Understanding of designing and outdoor advertising
• Knowledge of brand building
• Knowledge of pricing / budgeting

Responsible for creating a brand imagery and communication guideline including creatives, logo, brand positioning etc

(List major responsibilities, that you have, to achieve the key objectives)

• Manage content creation and take ownership for publishing content that showcases thought leadership and sector expertise.

• Build brand awareness and visibility through all PR and social media channels.

• Managing all web content including our website, blogs, social media handles

• Create, manage and implement our overall media (digital and traditional) strategy.

• Plan and execute HSP and Palladium events in coordination with the team members and their guidance