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China Mobile Hong Kong Company Limited

Assistant Project Manager

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In this position, you will:
  • Social Media Strategy: Plan, create, and manage cross-platform campaigns to drive engagement, foster community interactions, and achieve measurable growth in followers and revenue
  • Live Streaming Leadership: Lead live-streaming strategies and serve as the primary host on platforms such as Facebook, Instagram, and Douyin to drive real-time conversions
  • Cross-Functional Collaboration: Collaborate with internal teams to manage budgets, set business goals, and align live broadcast schedules with backend support for a seamless customer experience
  • Vendor Management: Oversee external agencies and influencers to maximize creative output and resource utilization, ensuring high-quality digital productions
  • Technical Operations: Support campaign execution with strong knowledge of digital platforms; technical expertise in live-streaming workflows (lighting, audio, software) is highly valued
  • Performance Analysis: Monitor KPIs and gather feedback from influencers and customers to generate detailed reports, optimizing organic reach and engagement strategies
  • Ad Hoc Projects: Contribute to diverse ad hoc assignments to meet evolving business needs
To be successful in this position, you should meet the following requirements:
  • Bachelor’s degree or above in Marketing, Media, Advertising, or related disciplines; fluent in both Chinese and English
  • At least 5 years of relevant experience in managing and leading online campaigns and advertisements, preferably in the mobile telecom industry. Prior experience in live streaming, public speaking, or on-camera hosting is an added advantage
  • Strong stress tolerance and self-motivation; excellent planning, organizational, and execution abilities; adaptable to fast-paced environments; innovative, detail-oriented, tactful, and customer-focused, with a positive attitude and pleasant personality
  • Proficient in PC software and database analysis tools
  • Familiar with localized social media operation strategies across Mainland China and Hong Kong

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