Assistant Social Media Executive

Key Responsibilities:

Schedule and post content across social media platforms

Assist in ad campaign setup and monitoring across platforms (under guidance)

Assist in writing captions and hashtag sets aligned with brand tone and SEO keywords

Support in improving post reach and engagement through consistent execution

Maintain the content calendar and posting schedule

Coordinate with internal teams for timely content uploads

Track basic post performance (likes, reach, engagement)

Stay updated with social media trends, reels, and audio formats

Assist in WhatsApp/SMS campaign uploads (if required).

Skills Required:

Strong understanding of Instagram and social media platforms

Good communication skills (written & verbal)

Interest in fashion, styling, or content creation

Basic knowledge of Canva or editing tools is a plus

Experience:

Interns, freshers, or candidates with up to 1 year of relevant experience

Additionally, candidates with a strong sense of aesthetics and understanding of fashion content will be preferred.