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Truva

Associate Brand Manager

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Description

We are looking for a creative and execution-focused Associate Brand Manager to drive brand initiatives, campaigns, and cross-functional coordination across teams. This role requires someone who can balance strategic thinking with hands-on execution, ensuring brand consistency across all touchpoints while collaborating closely with internal stakeholders, creative teams, and external vendors. The ideal candidate should have a strong understanding of branding, campaign management, and visual storytelling, along with the ability to manage multiple projects in a fast-paced environment.


Responsibilities:

  • Plan, manage, and execute end-to-end brand campaigns across digital and offline platforms.
  • Coordinate with internal teams and creative stakeholders to ensure timely delivery of brand assets and campaign requirements.
  • Build, maintain, and implement brand guidelines to ensure consistency across all marketing collateral and communication channels.
  • Monitor campaign performance, analyse outcomes, and run hypothesis-based experiments to improve engagement and effectiveness.
  • Work closely with design and content teams to ensure strong brand synergy and visual consistency.
  • Drive campaign rollout plans, timelines, and execution tracking.
  • Manage vendor relationships, negotiate commercials, and finalise plans based on campaign and business requirements.
  • Support brand-building initiatives through market insights, creative inputs, and execution excellence.
  • Ensure all communication and branding initiatives align with the company's positioning and business goals.


Requirements:

  • 3-4 years of experience in Brand Management, Marketing, or related roles.
  • Strong understanding of brand building, campaign execution, and marketing coordination.
  • Experience managing end-to-end campaigns and working with cross-functional teams.
  • Strong eye for design, branding consistency, and communication aesthetics.
  • Ability to think strategically while executing operationally.
  • Excellent stakeholder management and coordination skills.
  • Experience in vendor management, negotiations, and campaign planning.
  • Data-driven mindset with the ability to derive insights from campaign performance.
  • Strong organisational and project management capabilities.
  • Ability to thrive in a fast-paced, high-ownership environment.


Preferred Skills:

  • Experience working with creative agencies, design teams, or consumer-facing brands.
  • Familiarity with digital marketing and campaign analytics.
  • Strong communication and presentation skills.
  • Proficiency in tools related to campaign tracking, project management, or brand operations is a plus.
  • An added advantage from a real estate brand.

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