Associate Data Analyst
Summary
Analyze retail ecommerce data to produce reports and insights that guide marketing, product, and operational decisions using SQL, PowerBI/Tableau, and A/B testing tools.
Why this role exists:
The Associate Data Analyst is responsible for collaborating with stakeholders within a business unit to provide analytics, reporting, and insights that support growth objectives. This position plays a critical role in translating data from various digital and data systems, including the Officeworks Data and Analytics Platform, website, and app, into actionable performance-optimizing opportunities. By combining a strong analytical mindset with a strategic approach to problem-solving, the Associate Data Analyst ensures that complex insights are communicated effectively to drive data-driven decision-making across the enterprise.
Where you will make a difference:
In this role you will:
Analytics & Insights Delivery:
- Analyze business performance, customer behaviors, operational activity or functional data to identify trends, drivers, risks and opportunities.
- Clean, validate and reconcile data to ensure analysis is accurate, reliable and fit for purpose.
- Apply analytical techniques such as trend analysis, variance analysis, segmentation and hypothesis testing to answer business questions.
- Turn complex data into clear insights, recommendations and decision support.
- Define and track metrics that help teams understand performance and measure outcomes.
- Communicate insights clearly to both technical and non-technical stakeholders.
Squad and Enterprise Initiative Support:
- Support squads, projects and enterprise initiatives by providing analysis, metrics, evidence and reporting to guide decisions.
- Work with Analytics Business Partners, Business Analysis & Process Improvement roles and business stakeholders to understand the business context behind each initiative.
- Help clarify what needs to be measured, what data is required and how success will be tracked.
- Provide diagnostic analysis to support problem shaping, root-cause analysis and opportunity sizing.
- Support delivery teams by monitoring performance, identifying risks or trends, and providing insight throughout delivery.
- Contribute to benefits tracking by measuring whether delivered outcomes are being used and creating value.
Decision Support and Business Impact:
- Work with stakeholders to understand decision needs, performance questions and business priorities.
- Identify where analysis can improve decisions, reduce manual effort or improve business performance.
- Help teams interpret dashboards, reports and analytical outputs so they can take practical action.
- Provide evidence-based recommendations that support planning, performance reviews, operational decisions and improvement activity.
- Highlight patterns, exceptions and emerging issues that may require business action.
Reporting and Self-service Enablement:
- Develop, maintain or support dashboards and reporting outputs where required, with a focus on insight, measures and decision support.
- Support effective use of trusted dashboards, reports and self-service tools.
- Help define business measures, reporting logic, data definitions and success metrics.
- Identify reporting gaps, inconsistencies, duplication or manual effort and recommend improvements.
- Work with BI Developers and Analytics Engineers to ensure reporting and analytical outputs are accurate, useful and fit for purpose.
- Encourage use of approved data sources, consistent definitions and governed self-service pathways.
Process & Continuous Improvement:
- Improve the quality, consistency and reusability of analysis, metrics and reporting outputs.
- Identify opportunities to simplify recurring analysis, automate manual tasks and improve speed to insight.
- Document analysis assumptions, methodology, logic and limitations so outputs are transparent and reusable.
- Share analytical knowledge, techniques and business context with team members to build capability.
- Proactively identify roadblocks, data issues or delivery risks and work with the right teams to resolve them.
Governance, Standards and Responsible Use:
- Promote the use of trusted data sources, approved tools and consistent definitions.
- Handle sensitive data in line with Officeworks privacy, security and ethical standards.
- Help business teams understand when work should be handled through self-service and when it should be escalated for specialist support.
- Encourage responsible and ethical use of data, analytics and AI-enabled insights.
Who you will be working with:
- Internal Delivery Teams: Data Scientists, PowerBI Developers, AI/ML Engineers.
- Internal Partners: Various business functions across Officeworks and technology functions.
- External Partners: Digital and Analytics agencies as required.
What success looks like:
- Data-Driven Decisions: Business stakeholders successfully utilize provided reports and insights to enhance decision-making.
- Project Delivery: Cross-functional projects are led effectively, with requirements and timelines coordinated to meet business needs.
- Self-Service Maturity: Improved self-serve environment allowing stakeholders to access fit-for-purpose actionable insights.
- Strategic Growth: Actionable recommendations directly contribute to driving business growth and achieving strategic goals.
How you will lead:
Individual Contributor:
- Lives our Officeworks values and behaviors
- Proactively contributes to a safe working environment, escalates appropriately if there are unsafe conditions or inappropriate behaviour
- Operates in line with applicable Officeworks company policies and Code of Conduct
- Demonstrates a strong sense of personal accountability and curiosity to learn and develop
Qualifications and work experience:
Essential:
- Education: Bachelors degree in Commerce, Marketing, Business Analytics, Economics, Maths, Stats, or a related field.
- Minimum 4+ years of experience working in a similar analytics role partnering with stakeholders.
- MS Excel and/or data analytics and manipulation experience.
- Experience with dashboard and reporting tools e.g. PowerBI, Tableau and similar reporting tools.
- Experience in querying large datasets with SQL.
- Testing Experience: Experience with A/B and multivariate testing tools (e.g., Adobe Target, Optimizely, or Google Optimize).
Preferred:
- Experience with A/B and multivariate testing tools, e.g., Adobe Target, Visual Website Optimizer, Optimizely, or Google Optimize (desirable).
- Retail Knowledge: Sound knowledge of retail industry dynamics and/or consumer behaviour.
- Tool Familiarity: Valued experience with tools like Adobe Analytics, Google Analytics, Medallia, or Salesforce.