Associate Director, HCP Marketing – Peer-to-Peer Education & Congress Strategy 3654909 (Bridgewater, NJ)

Be Part Of A High-Performing Team

Join a growing biopharmaceutical organization focused on improving outcomes for patients living with serious and rare diseases. This commercial marketing organization supports a leading specialty brand while developing education and engagement programs that help healthcare professionals better understand disease identification, treatment, and patient needs.

The role joins a high-performing HCP marketing team responsible for a broad portfolio of educational, digital, and congress initiatives. This is an opportunity for a versatile pharmaceutical marketer to work across speaker programs, healthcare professional education, digital engagement, national broadcasts, and major medical congress planning.

What's In Store For You

• Engagement: W2 only (no C2C/1099).
• Hybrid opportunity based in Bridgewater, New Jersey, with onsite needs varying based on team and program activity.
• Exposure to major 2027 commercial education and congress initiatives.
• Opportunity to work across branded HCP marketing, disease education, digital promotion, and professional education.
• Partnership with specialized agencies, Compliance, Medical, and broader commercial stakeholders.
• Potential extension or future internal consideration for high-performing talent.

How You Will Make An Impact

• Help develop and execute the 2027 Speaker Bureau training strategy and supporting educational programs.
• Conduct needs assessments and coordinate speaker-program planning across agencies and internal partners.
• Support training related to Speaker Bureau operations and HCP education.
• Lead planning for a major 2027 respiratory medical congress, including booth strategy and broader congress activation.
• Develop an integrated annual congress plan aligned with commercial priorities.
• Manage national HCP broadcast initiatives, including content development and repurposing longer-form programming into targeted video assets.
• Coordinate regional HCP education events and engagement programs.
• Develop educational initiatives targeting physicians, nurse practitioners, physician assistants, and other healthcare professionals.
• Manage expert video programs and third-party case-based educational initiatives.
• Support EHR-based programs, digital HCP engagement, CRM, and other non-personal promotional channels.
• Coordinate agency deliverables, internal alignment, presentations, and national meeting activities.
• Ensure programs remain strategically aligned, operationally sound, and compliant throughout execution.

Are You an Experienced HCP Marketer Ready to Lead Multi-Channel Education Programs?

• Approximately 5–10 years of relevant pharmaceutical marketing experience, with around 10 years preferred.
• Bachelor's degree required; advanced business education is beneficial.
• Strong client-side pharmaceutical HCP marketing experience.
• Experience developing and executing HCP education or peer-to-peer programs.
• Speaker Bureau or speaker-training experience strongly preferred.
• Experience managing agencies and complex cross-functional initiatives.
• Familiarity with medical congress strategy and execution.
• Experience with digital HCP marketing, CRM, EHR programs, or non-personal promotion is highly valuable.
• Ability to manage multiple programs concurrently while maintaining strong attention to detail.
• Demonstrated history of measurable marketing or program results.
• Collaborative, highly engaged, and comfortable working in a patient-centered, performance-driven environment.