Associate Product Manager / Product Manager

Associate Product Manager / Product Manager

Company: Primo World Co., Ltd.

About PRIMO

PRIMO is a fast-growing technology company in Thailand specializing in CRM, Loyalty Platforms, and Omnichannel Marketing Technology. We help businesses build stronger customer relationships through innovative software solutions, data-driven insights, and digital experiences.

We are looking for passionate and motivated Associate Product Managers / Product Managers to join our dynamic product development team. You will work closely with developers, designers, business teams, and stakeholders to build innovative software products that solve real business challenges.

If you enjoy solving problems, understanding customer needs, and turning ideas into impactful digital products, we'd love to hear from you!

Responsibilities

• Gather, analyze, and translate business and user requirements into clear product requirements and actionable user stories.

• Collaborate with cross-functional teams, including Developers, UX/UI Designers, QA, and Business Teams, throughout the product development lifecycle.

• Work closely with stakeholders and customers to understand business challenges, identify opportunities, and propose effective product solutions.

• Define product features, user flows, user journeys, and acceptance criteria to ensure alignment with business objectives.

• Support product roadmap planning, backlog prioritization, and sprint planning in an Agile development environment.

• Coordinate and monitor product development progress to ensure timely delivery and product quality.

• Participate in product testing, UAT, and feature validation to ensure solutions meet business and user expectations.

• Analyze user feedback, product performance, and market trends to identify opportunities for continuous improvement.

• Prepare product documentation, requirement specifications, and presentations for internal teams and stakeholders.

• For Product Manager level: Take ownership of assigned products or key features, drive product strategy, prioritize initiatives, and manage delivery from discovery through launch.
  

Qualifications

• Bachelor's degree in Computer Science, Computer Engineering, Information Technology, Business Administration, Marketing, or related fields.

• Strong analytical thinking, problem-solving, communication, and organizational skills.

• Ability to understand business requirements and translate them into practical software solutions.

• Good interpersonal skills with the ability to collaborate effectively with technical and non-technical stakeholders.

• Basic understanding of software development processes, Agile/Scrum methodologies, and the software development lifecycle (SDLC).

• Ability to manage multiple priorities, work independently, and take ownership of assigned responsibilities.

• Strong presentation and documentation skills.

• Proactive mindset, attention to detail, and willingness to learn new technologies.

• Good command of English, both written and spoken.
  

Nice to Have

• Experience in Product Management, Business Analysis, Software Development, or related roles.

• Familiarity with tools such as Jira, Confluence, Figma, or other product management tools.

• Understanding of APIs, databases, system integrations, or software architecture.

• Experience working with SaaS platforms, CRM systems, Loyalty Programs, MarTech, or enterprise software.

• Experience creating PRDs, user stories, wireframes, process flows, or functional specifications.

• Knowledge of product metrics, user behavior analysis, and data-driven decision-making.
  

Experience Level

Associate Product Manager

• Fresh graduates and candidates with 0–2 years of relevant experience are welcome.

• Strong willingness to learn, analytical thinking, and an interest in technology and product development are essential.

Product Manager

• Preferably 3+ years of experience in Product Management, Business Analysis, or software product development.

• Ability to independently manage product requirements, prioritize features, and coordinate cross-functional teams.

• Experience managing software products throughout the development lifecycle is highly preferred.
  

Why Join PRIMO?

• Work on real-world SaaS, CRM, and Loyalty Technology products used by businesses.

• Collaborate with talented professionals across product, engineering, and business teams.

• Gain hands-on experience in end-to-end software product development.

• Opportunities to grow professionally and take ownership of impactful projects.

• Be part of a collaborative, fast-paced, and technology-driven environment.

Fresh graduates with strong potential are encouraged to apply for the Associate Product Manager position!