B2B Sales Manager – F&B

looking for an experienced B2B Sales Manager with a strong background in Saudi Arabia’s F&B and foodservice supply market.

This position requires someone who already understands the F&B supply ecosystem—not a general sales background.

Skills

• Proven B2B sales experience within the restaurant, café, hotel or foodservice sector.
• Strong relationships with food suppliers, distributors and major restaurant groups.
• A solid understanding of the Saudi F&B market and its key decision-makers.
• Experience dealing with restaurant owners, procurement teams, finance departments and operations managers.
• Knowledge of ordering cycles, credit terms, receivables and collections.
• The ability to acquire and activate suppliers, onboard restaurants and build long-term commercial relationships.
• Experience building and managing a field sales team and sales pipeline.
• Strong knowledge of Riyadh and the Eastern Province markets.
• Good Arabic and English communication skills.
• Experience with a technology platform or startup is an advantage.