Branch Operations
Summary
Oversee digital marketing campaigns and daily operations at a Singapore columbarium, handling social media, website updates, and visitor services while ensuring smooth ceremonial experiences.
Company Overview
Nirvana Memorial Garden aims to lead bereavement care in Singapore by providing peaceful resting places and peace of mind for families. We focus on recruiting and training skilled, confident, and caring staff to serve our customers with dedication.
Job Summary
Support digital marketing campaigns and daily operations at the columbarium, ensuring smooth visitor experiences and delivering warm, personalized ceremonial services aligned with organizational standards.
Responsibilities
- Execute digital marketing campaigns across social media, website, EDM, and paid media channels to meet campaign goals
- Coordinate campaign assets, timelines, and approvals with internal stakeholders to ensure timely delivery
- Set up and deploy campaign materials on various digital platforms for effective outreach
- Update website content including banners, landing pages, course highlights, and promotional information to maintain accuracy and relevance
- Create and send EDMs/newsletters for campaigns and announcements to engage target audiences
- Monitor and ensure content accuracy and alignment with campaign objectives on digital platforms
- Track and report key performance metrics such as reach, engagement, clicks, leads, and conversions to evaluate campaign success
- Analyze performance data to identify opportunities for content and campaign improvements
- Oversee daily operational requirements to ensure a smooth experience for visitors and agent partners
- Maintain premises to meet operational requirements and standards for a safe and welcoming environment
- Provide ceremonial services to columbarium users in a warm, friendly, and respectful manner following service protocols
- Apply good product knowledge to recommend suitable options to visitors sensitively and personally
- Follow up and resolve customer service issues promptly to ensure a positive client experience
- Maintain a high level of frontline service professionalism and teamwork under pressure
Required competencies and certifications
- Willingness to work a 5-day week including weekends and public holidays on a rotation basis
Preferred competencies and qualifications
- Confidence and effectiveness as a team player with the ability to work independently and manage pressure