Brand Ambassador (AKA Wildgrown Field Crew)

We're building the Wildgrown Field Crew - Fallow Collective's nationwide roster of Brand Ambassadors

WILDGROWN

Brand Ambassador - National Roster

In-store tastings, demos, and brand events - join the Wildgrown Field Crew, our nationwide brand ambassador roster.

ABOUT FALLOW COLLECTIVE

Fallow Collective is a hospitality driven ecosystem building and investing in purpose led brands across beverage, CPG, retail, field sales, and community impact. We operate at the intersection of commerce and purpose, where disciplined strategy meets meaningful experience. Our portfolio and long term vision includes brand growth and sales agencies, hospitality concepts, consumer packaged goods, and a nonprofit foundation dedicated to food access and education.

Across every entity, we prioritize thoughtful growth, financial discipline, and leadership development, creating platforms where emerging brands scale with integrity and individuals build careers with purpose. At Fallow Collective, we don't just launch businesses. We design ecosystems that empower founders, support operators in the field, and deliver experiences grounded in hospitality, inclusivity, and intentional design.

ABOUT WILDGROWN

Wildgrown is the experiential brand-activation venture of Fallow Collective, a multi-entity company serving beverage alcohol and hospitality-adjacent CPG brands. Wildgrown puts trained Brand Ambassadors in front of buyers and consumers - running in-store tastings and demos and staffing brand events - so the brands we represent show up right, every time.

ABOUT THE ROLE

We're building the Wildgrown Field Crew - our nationwide roster of Brand Ambassadors, market by market. This is ongoing, gig-style work rather than a single fixed schedule: once you're onboarded, you join the Field Crew in your market and get called on for shifts as they come up. You sign up for the jobs that fit your availability - there's no minimum number of hours.

WHAT YOU'LL DO

• Represent client brands at in-store tastings/demos and brand events with professionalism and energy
• Educate consumers on product features, story, and what sets the brand apart
• Set up and break down sampling/demo stations according to brand guidelines
• Track and report basic activation results (samples poured, consumer engagement, etc.)
• Follow all state and local regulations for alcohol sampling and service
• Bring Fallow Collective's values to every shift: Hospitality First, Say What's True, Lead with Empathy, Stay Curious, Rooted Together

WHO YOU ARE

• Outgoing and personable - comfortable striking up conversation with strangers
• Reliable and punctual, with a schedule that can flex around on-call shifts
• 21 or older
• Prior brand ambassador, promotional, retail, or hospitality experience is a plus, not required
• Able to stand for extended periods and lift/carry event materials
• Reliable transportation to assigned venues

PAY & CLASSIFICATION

Pay range: $25.00–$28.75/hour, depending on market (Ohio Tier 1 base $25.00/hour, tiered up to $28.75/hour at Tier 4)

Classification: 1099 independent contractor (not a W-2 employee)

Schedule: No fixed hours - roster-style, sign up for available shifts

CERTIFICATIONS & ONBOARDING

• Any state-required alcohol sampling/service certification - Fallow will confirm what's needed in your market before your first shift
• Proof of insurance (certificate of insurance naming Fallow Collective as additional insured) required before working
• Completed contractor paperwork: W-9, contractor agreement, standards acknowledgment, and availability profile
• Complete Fallow Certification program on Brand Categories and Brand Partners