Brand & Design Responsible
Summary
Own and evolve the company’s visual identity and design system, crafting UI/UX for the platform and creating marketing assets while ensuring consistency across all customer-facing materials.
We are looking for a Brand & Design Responsible to define, maintain, and continuously improve the visual identity of our company across all digital and communication channels.
The primary objective of this role is to establish design standards and ensure a consistent, professional, and user-friendly experience across our platform, emails, documentation, presentations, marketing materials, and all other customer-facing assets.
The Brand & Design Responsible will work closely with Product, Development, Marketing, Customer Success, and Management to ensure that every visual element reflects a unified brand identity and delivers a consistent user experience.
Key Responsibilities
Brand Identity & Design System
- Define and maintain the company's visual identity.
- Create and manage the company's design system.
- Establish branding guidelines for colors, typography, icons, illustrations, and layouts.
- Ensure consistency across all company products and communications.
Platform & Product Design
- Improve the UI/UX of the company's platform.
- Design new interfaces and workflows.
- Collaborate with developers to ensure accurate implementation of designs.
- Review new features to ensure they comply with design standards.
Email & Communication Design
- Design and standardize email templates.
- Create reusable templates for customer communications.
- Improve readability and user engagement.
- Ensure all communications align with the company's branding.
Marketing & Corporate Materials
- Design brochures, presentations, banners, social media visuals, and promotional materials.
- Create visual assets for product launches and company events.
- Maintain consistency across all internal and external documents.
Design Governance
- Define design standards and best practices.
- Review deliverables before publication.
- Maintain a library of reusable design components.
- Promote consistency across all teams.
Collaboration
- Work closely with Product Managers, Developers, Marketing, Sales, and Customer Success teams.
- Gather feedback from stakeholders and users.
- Translate business requirements into effective visual solutions.
Required Skills
Technical Skills
- UI/UX Design
- Graphic Design
- Brand Identity
- Typography
- Color Theory
- Responsive Design
- Design Systems
- Wireframing & Prototyping
- User-Centered Design
Tools
- Figma (required)
- Adobe Illustrator
- Adobe Photoshop
- Adobe XD (optional)
- Canva
- Miro (optional)
Qualifications
- Bachelor's degree in Graphic Design, UI/UX Design, Multimedia, or a related field.
- 3+ years of experience in UI/UX, Product Design, or Brand Design.
- Strong portfolio demonstrating digital product design and branding projects.
- Experience working with software development teams.
Soft Skills
- Strong creativity and attention to detail.
- Excellent communication skills.
- Ability to standardize and document processes.
- Strong collaboration and stakeholder management.
- Problem-solving mindset.
- Ability to manage multiple projects simultaneously.
