Brand Designer & Creative Strategist
Summary
In-house brand designer and creative strategist at the Perot Museum of Nature and Science in Dallas, TX. Day to day, this role conceptually and hands-on designs campaigns, digital storytelling, print, environmental, and experiential work, evolves the museum's visual identity, builds creative systems/templates, manages workflow, and oversees external creative partners.
The Brand Designer & Creative Strategist elevates how the Perot Museum of Nature and Science shows up visually across every touchpoint. As a strategic thinker and skilled hands-on designer, you blend bold ideas with refined execution — shaping campaigns, on-site experiences, digital storytelling, and brand platforms that advance the Museum’s mission.
You bring clarity through design, collaborate with teams across the organization, and ensure our creative output is visually compelling, culturally relevant, and aligned with strategy. Reporting to the Director of Marketing Strategy & Operations, you help define and evolve the Museum’s visual identity while improving creative processes and supporting integrated marketing initiatives.
Key Responsibilities:
Creative Leadership & Execution
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Concept and execute elevated, on-brand creative across digital, social, print, environmental, and experiential channels.
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Produce high-quality design work that tells our brand story with clarity, imagination, and strategic intent.
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Translate complex challenges into actionable visual ideas and solutions.
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Present creative concepts confidently to internal stakeholders and external partners.
Brand Stewardship & System Development
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Maintain and evolve the Perot Museum’s visual identity, ensuring consistency across all platforms.
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Develop templates, toolkits, and scalable creative systems that improve efficiency and brand coherence.
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Oversee brand guideline upkeep and ensure adoption across teams and vendors.
Campaign & Project Partnership
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Collaborate with the Director of Marketing Strategy & Operations to lead or support major creative projects.
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Work closely across internal teams to bring integrated campaigns to life.
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Manage day-to-day creative workflow to ensure assets are delivered on time and aligned to objectives.
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Partner with Operations to ensure creative aligns with logistical, resource, and production realities.
Process, Tools & Vendor Management
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Improve creative processes, systems, and tools to drive efficiency and quality.
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Collaboratively manage the work of external creative partners and agencies.
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Participate in on-set production for photo/video shoots when needed.
Supervisory Responsibilites: No.
