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Aroma City Group

Brand Manager (Fashion Retail)

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Brand Manager (Fashion Retail)

  • Posting Date: 20/09/2026
  • Ref: SJOR-154
  • Position: Brand Manager (Fashion Retail)

  • Location: Jordan

  • City: Amman

  • Sector: Retail
  • Years of Experience 8+ years of experience

  • Qualification: Bachelor’s degree in Business, Retail Management, Fashion Merchandising, or a related field (MBA is an advantage)
  • Salary: Up to 1800 JOD Basic Salary
  • Workdays: 5
  • Description: Our client is a prominent, large-scale multi-brand retail and franchise operating group based in Amman, Jordan. The company is seeking an experienced, analytical, and results-driven Brand Manager to lead overall commercial performance, seasonal product buying, inventory productivity, pricing recommendations, and franchisor/principal relationships across its brand portfolio. The role reports directly to the Commercial Director and will work closely as a peer to the Marketing Manager. Key focus areas include:

    • Driving commercial performance, sales targets, and profitability across assigned brands.

    • Managing seasonal product buying, assortment planning, and Open-to-Buy (OTB) allocations.

    • Optimizing inventory cover, replenishment, and markdown strategies.

    • Managing and strengthening relationships with international brand principals and franchisors.

    • Aligning with cross-functional teams (Marketing, Operations, and Finance) to execute commercial goals.


    Key Responsibilities
    Commercial Strategy & Buying

    • Own seasonal buying and assortment planning for assigned brand(s), aligning with franchisor collections and market positioning.

    • Negotiate buying terms, minimum order quantities (MOQs), and seasonal purchase plans within delegated authority.

    • Protect brand positioning by keeping range depth, price points, and promotional activity aligned with franchise standards.


    Inventory Productivity & Allocation

    • Oversee replenishment priorities, stock allocation, and inter-store transfer decisions.

    • Monitor size availability, stock cover, sell-through rates, and stock ageing to minimize slow-moving inventory.

    • Direct support teams (Buying Coordinators & Allocation Analysts) to ensure smooth stock flow and data management.


    Pricing & Markdown Management

    • Recommend retail prices, product bundles, and promotional markdowns based on pricing policies and market trends.

    • Manage and approve in-season markdowns within authorized budgets.

    • Ensure accurate price and promotion execution across physical stores and online channels.


    Franchisor & Vendor Relationship Management

    • Serve as the primary point of contact for brand principals regarding orders, shipments, product data, and trading results.

    • Manage co-op marketing budgets and ensure full compliance with international brand standards.

    • Prepare and submit regular monthly performance and trading reports to brand principals.


    Team Leadership & Performance Management

    • Guide and evaluate direct reports (Buying Coordinator & Merchandising Analyst).

    • Partner with the Marketing Manager on launch dates, co-op funds, and visual merchandising standards.

    • Coordinate with Area and Store Managers on store demand, space allocation, and stock feedback.

    • Track sales KPIs, sell-through rates, and present monthly brand performance dashboards to senior executive management.


    Key Qualifications

    • Minimum 6–8+ years of progressive brand management, buying, or merchandising experience within multi-brand retail or franchise operations.

    • Strong preference for candidates with experience in the GCC market.

    • Bachelor’s degree in Business Administration, Retail Management, Fashion Merchandising, or a related commercial discipline (MBA is an advantage).

    • Strong expertise in:

      • Open-to-Buy (OTB) planning, allocation, and replenishment systems.

      • Markdown management and inventory productivity (stock cover/sell-through).

      • Franchisor negotiation and brand standard compliance.

      • Retail analytics and advanced MS Excel/ERP systems.



    • Native-level Arabic and fluent English language skills are mandatory.

    • Based in or willing to relocate to Amman, Jordan (open to candidates inside Jordan or returning from the GCC region).




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