Brand Manager

You will develop the brand and communications platform, create and manage annual activity plans, and maintain consistency across channels. You will lead the visual-identity transition, oversee agencies, run PR initiatives, organize industry events, and develop communities and partnerships.

Responsibilities

• Develop the brand based on the brand code and business strategy
• Develop and evolve the brand communications platform
• Build and manage an annual brand and communications plan
• Manage priorities, timelines, and budgets
• Ensure brand and communications consistency across key channels
• Oversee the transition to the new visual identity
• Work with external agencies and contractors
• Coordinate updates to brand touchpoints
• Initiate and execute PR activities
• Develop presence in industry media and external platforms
• Identify opportunities to increase brand visibility
• Prepare communication materials
• Build a calendar of priority industry events
• Organize participation in conferences, forums, and industry events
• Identify speaking opportunities and support company representatives
• Develop relationships with professional and client communities
• Launch and develop community initiatives
• Build relationships with partners, opinion leaders, and fintech ecosystem participants

Requirements

• Brand strategy
• Brand communications
• Project management
• Agency management
• PR
• Content
• Event management
• Partnerships
• Community building
• English

Benefits

• Reimbursement for professional education, books, and courses
• Reimbursement for sports activities