Brand Manager

1.Shape and communicate our vision and mission of in charge brands also
responsible for forecast and achieve brands’ P&L.
2.Manage a team of marketing and product people working on brand initiatives.
3.Establish performance specifications, cost and price parameters, market
applications and sales estimates.
4.In charge of analyze, forecast, buying, and product distribution and consumer
mapping.
5.Monitor market trends, research consumer markets and competitors’ activities.
Oversee new and ongoing marketing and advertising activities
6.Measure and report performance of all marketing campaigns, and assess ROI and
KPIs.
7.Translate brand elements into plans and go-to-market strategies and communicate
with brand owners.
8.Analyze brand positioning, consumer insights and writing an annual business plan.
9.Lead creative development to motivate the target audience to “take action”
10.Devise innovative growth strategies
11.Align the company around the brand’s direction, choices and tactics