Building Products Sales Representative

Execute successful marketing campaigns and own their implementation from ideation to measurement tracking. Produce valuable and engaging content for our website and blog that attracts and converts our target customers. Lead/manage product launches and develop the associated materials and content required drive demand from channel partners and end users. Develop strategies and tactics to get the word out about our brands/products and drive qualified traffic to our front door. Prepare and monitor the marketing budget on a monthly basis and allocate funds wisely. Measure and report on the performance of marketing campaigns, gain insight and assess against goals. Analyze customer behavior and adjust email and advertising campaigns accordingly. Design web pages, brochures, logos, signs, books, annual reports, advertisements, and other communication materials. Create these materials by hand or by using technology, including computer software programs. Adobe's Creative Suite—including Photoshop, Illustrator, and InDesign. Supports buying group and distributor loyalty program activities Serves as liaison with outside agencies on ongoing promotional campaigns. Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.