Business Analyst - Google Analytics

Role : Business Analyst

Experience : 4+ Years

Location : Gurugram / Bangalore

Mandatory Skills :

- Business Requirements Document (BRD) & Functional Requirements Document (FRD)

- SQL strong querying and data analysis

- Google Analytics / GA4

- Google Tag Manager (GTM)

- Requirement Gathering & Stakeholder Management

- Business Process Analysis & Documentation

- User Stories, Functional Specifications & UAT

Key Responsibilities :

- Gather and analyze business requirements from stakeholders.

- Create and maintain BRDs, FRDs, user stories and functional specifications.

- Use SQL for data analysis, validation and business insights.

- Work with Google Analytics/GA4 and GTM for digital/product analytics requirements.

- Coordinate with technology, product and analytics teams to translate business needs into functional requirements.

- Support UAT, defect clarification and solution validation.

- Manage stakeholder communication throughout the requirement-to-delivery lifecycle.