Business Development Executive

We are seeking a proactive and results-driven Business Development Executive to drive business growth for a retail supermarket and café specialising in imported food products and groceries.

The successful candidate will be responsible for identifying and developing business relationships with hotels, restaurants, cafés, bakeries, catering companies, and other businesses that require imported food products in bulk. The ideal candidate should have strong sales and negotiation skills, a commercial mindset, and the ability to convert prospects into long-term customers.

Key Responsibilities

* Identify and develop new business opportunities with hotels, restaurants, cafés, bakeries, catering companies, and other potential bulk buyers.

* Proactively reach out to prospective clients to introduce the company’s products and secure bulk purchase orders.

* Build and maintain strong relationships with existing and prospective business customers.

* Promote the supermarket’s range of imported food products, including flour, sugar, butter, and other grocery items.

* Prepare and follow up on quotations, proposals, and sales enquiries to convert leads into sales.

* Identify customer needs and recommend suitable products and purchasing options.

* Negotiate pricing and sales terms within approved company guidelines.

* Develop and implement strategies to increase sales, expand the customer base, and improve revenue.

* Monitor market trends, competitor activities, and customer demands to identify new business opportunities.

* Maintain accurate records of prospects, customer interactions, sales activities, and orders.

* Work with the internal team to ensure timely order fulfilment and a positive customer experience.

* Provide regular reports on sales performance, new business opportunities, and progress towards targets.

Requirements

* Bachelor’s degree or HND in Business Administration, Marketing, Sales, or a related field.

* 3–5 years of relevant experience in business development, B2B sales, or customer acquisition.

* Experience in FMCG, food distribution, hospitality supply, retail, or a related industry is an advantage.

* Proven ability to identify prospects, pitch products, negotiate with clients, and close sales.

* Strong communication, presentation, negotiation, and relationship management skills.

* A proactive and target-driven approach, with the ability to work independently and deliver measurable results.

* Good organisational skills and the ability to manage multiple client relationships.

* Proficiency in Microsoft Office and basic sales reporting tools.