Business Development Manager

Industry: Wholesale / Distribution – Plasticware & Household Products
Position: Business Development Manager
Employment Type: Full-Time

Job Summary

We are looking for an experienced and results-driven Business Development Manager to develop new business opportunities and expand our customer base in the wholesale plasticware and household products sector.

The successful candidate will be responsible for identifying potential customers, developing strong business relationships, increasing sales revenue, and exploring new markets and distribution channels.

Key Responsibilities

• Identify and develop new business opportunities in the wholesale, retail and distribution markets.
• Source and approach potential customers, including wholesalers, retailers, supermarkets, distributors, general traders and corporate clients.
• Develop and maintain strong relationships with new and existing customers.
• Promote the company's range of plasticware, kitchenware, household products and related merchandise.
• Prepare quotations, proposals, pricing and product presentations for customers.
• Negotiate prices, payment terms and commercial arrangements to secure profitable business.
• Achieve monthly and annual sales and business development targets.
• Monitor market trends, competitors, customer preferences and pricing developments.
• Identify new products and market opportunities based on customer demand.
• Work closely with purchasing, warehouse, logistics and sales teams to ensure smooth order fulfilment and customer satisfaction.
• Follow up on customer enquiries, quotations, orders and outstanding business opportunities.
• Develop sales strategies and promotional activities to increase market penetration.
• Maintain accurate customer records, sales pipelines and business development reports.
• Attend customer meetings, trade exhibitions and industry events when required.
• Provide regular updates and sales forecasts to management.

Requirements

• Diploma/Degree in Business Administration, Marketing, Sales or a related discipline.
• Minimum 3–5 years of experience in business development or sales, preferably within wholesale, FMCG, household products, plasticware, kitchenware or general trading.
• Strong knowledge of wholesale and distribution business operations.
• Good network of wholesalers, retailers, distributors or other relevant customers will be an advantage.
• Strong sales, negotiation and relationship-building skills.
• Commercially minded with the ability to identify profitable business opportunities.
• Good communication and presentation skills.
• Self-motivated, target-driven and able to work independently.
• Proficient in Microsoft Office and basic sales/reporting systems.
• Willing to travel and meet customers when required.

Key Performance Indicators (KPIs)

New customers/accounts acquired

Monthly and annual sales revenue

Gross profit/margin achieved

Customer retention and repeat orders

New market and distribution channels developed

Sales pipeline and conversion rate

Achievement of assigned business development targets