Business Development Officer
The Business Development Director is responsible for leading the Company's business development, commercial growth and strategic partnership activities in Singapore and selected regional markets.
The role will formulate and execute business development strategies, identify new commercial opportunities, establish strategic relationships with key customers and business partners, and support the expansion of the Company's technology and AI-enabled solutions.
The position will work closely with senior management and relevant functional teams to develop market strategies, negotiate significant commercial arrangements and achieve the Company's revenue and market expansion objectives.
Key Duties and Responsibilities
1. Business Development Strategy
• Develop and implement the Company's business development and commercial growth strategy in Singapore and selected regional markets.
• Identify and evaluate new markets, customer segments, distribution channels and strategic business opportunities.
• Develop annual business development plans, revenue targets and market expansion priorities for management approval.
• Provide strategic recommendations to senior management regarding market opportunities, commercial models and business expansion.
2. Enterprise Business Development
• Lead the development and acquisition of key enterprise customers and strategic accounts.
• Identify prospective customers and develop appropriate engagement and account development strategies.
• Lead senior-level customer meetings, commercial presentations and business negotiations.
• Oversee the preparation of commercial proposals, pricing structures and business solutions.
• Lead negotiations on significant commercial terms and coordinate the execution of customer agreements.
• Develop long-term relationships with senior executives and key decision-makers of major customers.
3. Strategic Partnerships
• Identify and develop strategic partnerships with technology companies, advertising and marketing agencies, e-commerce businesses, digital platforms and other relevant industry participants.
• Evaluate potential partnership structures, including referral, channel, reseller, technology integration and strategic cooperation arrangements.
• Lead commercial negotiations with strategic partners.
• Establish frameworks for measuring and managing partnership performance.
• Develop relationships with key industry stakeholders to strengthen the Company's business ecosystem.
4. Regional Market Development
• Identify business opportunities in Singapore and selected Asia-Pacific markets.
• Assess market size, competitive landscape, customer requirements and potential routes to market.
• Develop appropriate market-entry and partnership strategies.
• Establish relationships with regional customers, partners and other relevant stakeholders.
• Coordinate regional business development initiatives and cross-border commercial opportunities.
5. Commercial Management
• Develop commercial proposals and participate in pricing and contract negotiations for significant business opportunities.
• Evaluate the commercial viability and strategic value of potential customers, projects and partnerships.
• Monitor sales pipeline, expected revenue, conversion rates and business development performance.
• Prepare periodic business development forecasts and reports for senior management.
• Recommend improvements to the Company's commercial strategy, pricing model and customer acquisition approach.
6. Management and Leadership
• Provide leadership and direction for the Company's business development function.
• Establish business development objectives, KPIs and operating processes.
• Supervise and mentor business development personnel as the team expands.
• Coordinate with marketing, product, technology, operations and customer success teams to support commercial objectives.
• Participate in management discussions relating to growth strategy, market expansion and major commercial decisions.
7. Market and Competitive Intelligence
• Monitor developments in artificial intelligence, SaaS, digital advertising, marketing technology and related industries.
• Analyse competitor positioning, market trends and emerging customer requirements.
• Provide market intelligence and recommendations to senior management.
• Communicate customer and market feedback to the product and technology teams to support product development and commercial positioning.
8. External Representation
• Represent the Company in meetings with major customers, strategic partners and other external stakeholders.
• Represent the Company at relevant conferences, exhibitions, industry events and business networking activities.
• Develop and maintain senior-level relationships within the technology, digital advertising, e-commerce and business communities.
Job Requirements
Professional Experience
• Minimum 8 years of relevant professional experience in business development, enterprise sales, strategic partnerships, commercial management or related functions.
• Preferably at least 3 years in a senior management or leadership capacity.
• Proven experience in developing new markets, enterprise customers and strategic partnerships.
• Demonstrated experience in negotiating and closing significant commercial transactions.
• Experience in technology, SaaS, artificial intelligence, digital advertising, AdTech, MarTech, e-commerce or related industries would be advantageous.
• Regional or international business development experience, particularly within Asia-Pacific, would be advantageous.
Skills and Competencies
• Strong strategic business development and commercial management capabilities.
• Strong leadership and decision-making skills.
• Excellent commercial negotiation and contract negotiation capabilities.
• Ability to engage effectively with C-suite executives and senior decision-makers.
• Strong understanding of enterprise and B2B sales processes.
• Ability to analyse new markets and develop market-entry strategies.
• Excellent presentation, communication and stakeholder management skills.
• Ability to work independently and take ownership of significant business development initiatives.