Business Marketing Manager (Growth)
You will lead brand and growth marketing across Spain and Portugal. You will develop full-funnel campaigns, launch products, create data-driven content, research customer and market insights, adapt global campaigns to local markets, run experiments, and partner with regional and global stakeholders to drive acquisition, activation, retention, and revenue.
Responsibilities
- Identify customer needs by understanding SMB behaviour and global product features
- Drive go-to-market product launches across Spain and Portugal
- Own audience strategy, messaging, and communication strategies
- Own full-funnel local campaigns from acquisition through activation and retention
- Build campaign calendars with the Marketing team
- Develop research plans to uncover customer insights and validate product and marketing roadmaps
- Monitor the competitive landscape in fintech and payments
- Own tone of voice and style guides for Spain and Portugal
- Adapt global campaigns to local market nuances
- Run experiments to test hypotheses and inform go-to-market strategy
- Deliver campaigns focused on growth and business impact
- Partner with regional leadership and global Marketing stakeholders
- Scale creative efforts by operationalising resources and developing playbooks for Southern Europe
Requirements
- Native-level Spanish fluency
- English fluency
- 4+ years of marketing experience in a fast-paced environment
- B2B or SMB marketing experience
- Experience leading local or regional marketing across multiple markets
- Knowledge of fintech or payments markets and competitive landscapes
- Experience developing stories and content that drive conversion
- Experience setting strategic direction and project managing complex cross-functional campaigns
- Experience planning and creating editorial and commercial content
- Ability to analyse data and distil it into actionable insights
- Portuguese fluency
- Experience marketing to SMBs or in B2B fintech/payments
- Experience aligning priorities and providing creative guidance to junior team members
- Experience developing campaigns for partnerships across sports, entertainment, and events
Benefits
- Flexibility to work from home, the office, or abroad
- A Revolut Metal subscription loaded with perks
- Exciting events year-round