Campaign Manager (Remote)
We are looking for a strategic and results-driven Campaign Manager to lead integrated B2B marketing campaigns that generate awareness, engagement and qualified pipeline.
What You'll Do
- Develop and execute data-driven demand generation campaigns.
- Manage the full campaign lifecycle, from strategy and messaging to execution, reporting and optimization.
- Build integrated multi-channel B2B campaigns targeting enterprise and technical audiences.
- Develop compelling messaging and CTAs based on customer needs and value propositions.
- Partner closely with Sales, Product Marketing and Corporate Marketing teams.
- Coordinate joint marketing initiatives with strategic partners.
- Leverage A/B testing and experimentation to improve campaign performance.
- Monitor industry and technology trends to inform campaign strategy.
- Track campaign KPIs including MQLs, SQLs, pipeline contribution, revenue and ROI.
- Analyze campaign performance and use insights to optimize future initiatives.
What We're Looking For
- Bachelor's degree in Marketing, Business, Communications or related field.
- 3–5 years of experience in B2B demand generation, integrated marketing or campaign management.
- Proven experience managing campaigns that generated measurable pipeline.
- Strong knowledge of digital marketing channels including:
- Email marketing
- Paid media
- Content marketing
- Webinars
- Lead nurturing
- ABM
- Strong analytical and project management skills.
- Experience marketing enterprise technology solutions.
- Excellent communication and cross-functional collaboration skills.
- Experience with technology, AI infrastructure, memory, storage, semiconductor or similar industries is a plus.
- Experience with global or regional campaigns is a plus.